What to say to turn visitors into eager-to-pay clients
Without having to become a marketing & sales expert
or pay 4 figures (EUR) monthly to a marketing agency
This is how ??
Does this sound familiar?
1. You have months when you work & hustle like crazy to get enough clients
2. Then you work on delivering those projects for months and the money is good!
3. Argh! Panic - empty calendar! soon to be an empty bank account!
4. You start from zero and repeat steps 1 - 3
This is called the "Feast and famine cycle"
and sadly this is a very common problem for coaches, consultants and other
service business owners in Sweden and Switzerland
If you don't make a change in your business
eventually this kind of stress will burn you out
or get you into a cashflow problem that can break the best of businesses
luckily there are simple solutions to get steady, year-round and quickly growing revenue in your business!
One of them being the customer journey that I talked about in the TRB (The Revenue Boost) newsletter last week.
Having worked with +122 clients from 15 different countries
(and in about 40% of the time, also THEIR clients)
trust me when I say that the ONLY way to turn a cold visitor into an eager-to-
pay client through the use of marketing..
is to talk about the things that trigger a burning desire in their hearts
or basically talking ONLY about the one thing they care about
?? that you help them solve with your service
So how do you do that?
You do that by guiding their already existing desire all the way through the customer journey
Like this, below, in the following order:
1. Talk about their painful symptoms, thoughts, feelings, questions
(customer journey part: attract)
Meeting them where they are right now
2. Talk about their real problem - the root cause
(customer journey part: attract)
3. Talk about the solution needed
(customer journey part: nurture)
4. Talk about your solution
(customer journey part: nurture, conversion)
5. Answer their questions, doubts and objections
(customer journey part: conversion)
6. Make offers and activate sales
(customer journey part: conversion)
This is what moves them closer and closer to the sale
and it is what happens before every sale
Warning: This might be a bit uncomfortable but.. ??
Do you know exactly what to say at each step of the way?
For your specific ideal client profile to move to the next step?
Do you create your marketing materials with full intention like this
so that they lead to sales?
Turning your marketing into a powerful sales tool ??
to fill up your sales meeting time slots
and get a steady stream of emails and DMs saying:
"I need your help, can we talk?" and “I’m in!”
This is exactly what I help my hard-working, driven and growth-minded clients
领英推荐
to do in my "Fully Booked" coaching program
Where we focus on:
1. Quantity: are you being seen in front of enough of your ideal client?
2. Quality: are you using all the tools available to create a water-tight marketing
and sales system that converts to sales?
3. Mindset: Are you getting out of your own way?
?? mindset is often the missing piece in other business programs and
coaching/trainings.
The faster you start to focus on only the most important things that create real
results in your business
the faster you will reach your revenue goals
If I would've had the possibility to learn from todays' Ann 24 years ago
it would have saved me decades of trial and error and hundreds of thousands of
euros invested on the wrong things and several failed businesses
not to mention the blood, sweat and tears! yes, even ugly crying ??
My client, Sofia Edeland from Sweden, started an online coaching company just over a year ago and she knew that she didn't want to waste any time on the journey to replace her 9-5 income ??
After working with me for a few weeks she:
? Has gotten 160 qualified leads through powerful messaging
? One new client earlier this week
? One more person saying that they want to work with her
? One more booked sales call
I can help you too - to get your next 3 clients and beyond
So that you can:
? hire a virtual assistant and other team members
? become location-independent and work from anywhere
? become the go-to person in your niche
? stand out in a busy marketing place
? get a steady stream of incoming sales inquires and get clients chasing after
you with their money!
When you work with me you will know exactly what to do in each situation to
maximize your sales
??You will stop second-guessing the time spent in your business
? You will stop doing marketing & sales activities without a robust strategy
behind
? You will start to fine tune forward instead of starting over from square 1 all
the time
I know you are ready for more
I know you can do it with a little guidance
I have 2 available spots for my 1:1 five month business coaching program
"Fully Booked"
(once they are booked there will be a waiting list)
DM me and let's look at boosting your revenue both short and long term in
your business
So excited to support you! ??
PS. Next week I'll share with you the secret ingredients that makes the customer journey and its messages pure rocket fuel for sales:
Urgency, scarcity, proof, authority, specificity and amplification.
Taking your marketing and sales game to a whole new level ?? (The very things I teach my paying clients in my Fully Booked coaching Program on their journey to become fully booked)
Make sure to subscribe here to not miss it! https://eepurl.com/iNJeDk
Hi, I'm Ann
I help coaches, consultants, and other service business owners feel joy, pride, and security when they log into their company's bank account and say, “Why didn't I do this sooner?!”
I have started and managed 9 businesses in the last 24 years working with a total of +122 clients in various industries (2 x coaching business, freelance, consulting, services, rentals etc.)
Feel free to reach out to me for any questions when it comes to business & revenue growth and strategic marketing & sales. Hit reply or contact me here:
Email: [email protected]
Mobile: 0046 722 035 870 (Sweden)