What permanent changes will the corona crisis bring

What permanent changes will the corona crisis bring

The corona crisis is driving digitalization

Digitalization is moving fast, and the corona crisis will only speed it up. Many countries and people around the world are affected by physical constraints that lead us to resort to new digital solutions across sectors. Among other things, we see drones being used for delivery in China. After the crisis, we will experience an increased need to automate business processes and production, so we are less dependent on physical labor relative to current situation. Currently production (and operations) in many markets is challenged by either the corona virus or the risk of infection between employees.

Life in lockdown moves trading online

During a lockdown, both consumers and businesses are getting more familiar with online shopping. E-commerce is certainly not new in itself, but during a crisis where there is no other option, systems are improved, new solutions introduced and consumers get new habits that continue after the crisis. For example, many consumers will now have surpassed the so-called friction points, such as creating a login or learning how to navigate an online business interface. In addition to e-commerce, we will also experience education, medical consultations and fitness classes moving online at a much larger scale than ever before.

The global supply chain is being reconsidered

We are becoming aware of the fragility of the large global and efficient supply chain. Therefore, we will strengthen regional supply chains, consider regional production with more suppliers and a larger inventory. For example, in these times we see how 3D printing solves production tasks on products that, due to the closure of societies and borders, cannot be imported across national borders. We might also see new laws protecting the domestic market as was the case during the Great Depression of the 1930s.

Employees break ties with the physical location of companies

During this time, both companies and employees learn that we can work from home. We create new routines and agreements on how to work - this will reduce our need to physically sit together and give employees more flexibility in the future. Companies are finding that they can limit travel, host video conferences, and that office space can be reduced

Resilience will be on the corporate agenda

While some organizations are likely to resume operations after the crisis without looking back, others will look closely at opportunities to strengthen the company's resilience whilst paying attention to sustainable solutions. These organizations will improve their foresight and agility through risk assessment, scenario planning, crisis management, workforce redistribution, supply chain resilience, ecosystems, IT infrastructure, cybersecurity, etc.

Individuals and organizations take on more social responsibility

Both companies and individuals are becoming very aware of how their own actions can affect the rest of society. Young and healthy people stay indoors to not infect the elderly and weakened. We learn that we all play a role in society. We will also experience increased collaboration across governments, the private sector and NGOs that will work together to solve, for example, the climate challenges and the overall sustainability agenda.

Jacob Thang Nielsen

Leadership | Strategy | M&A | Commercial | Business Development | Transformation | Efficiency | Execution | Excellence

4 年

Thanks for sharing the interesting perspectives Mai-Britt. I think we will need to re-think the “Super Globalization” thought. Today we deeply rely on sourcing between geographical regions – also in regards to key and fundamental/infrastructural goods. On a macroeconomic scale we have seen how vulnerable we are when a global crisis hits. In the future we will likely see China/Asia, Europe and the Americas ensuring a higher degree of regional independence. At least in a much higher degree than we have seen in the past 10-20 years. The regional “business continuity plan” will be a topic.?

Martin Thaysen

CEO | Sustainability | Growth | Customer Experience | Scale-up

4 年

Interesting read - thanks for sharing Mai-Britt Poulsen. Agree that there are indeed positive changes that will come as a result of Covid-19 with digitisation and work habits logical and clear. A few thoughts to add. 1) Will companies really adapt to a new reality, or will they pull back to the old normal, as the benefits of changing wont be immediate ? Having done a lot of supply chain resilience and contingency projects for companies in the past, most will end up in a drawer with the 'box ticked'. The vulnerabilities are well understood, but memories are short, and question is whether companies will revert to procurement and immediate cost driving company decisions? 2) Are companies dedicating enough to understand how their customers' behaviour and how their industry will change, to which extent their profit models and performance metrics need adjusting? This is not trivial - and very different for industries and markets. 3) Resilience is crucial. Many companies will fight their way through this wave of the virus, but what happens if/when there is a second wave later in the year? Critical to secure cash and actively prepare and get ahead of a potential second wave. I would not anticipate that we are past this anytime during the next 6-9 months. I have no doubt that some companies will come out stronger, more competitive, having implemented more change than they thought possible in a short time - and really taken advantage of the changes. But for many, it is not straight forward, it is going to get harder, require both tactical and strategic work and require huge amounts of determination and perseverance.

Mariya Nacheva

Senior leader in client service excellence and change management

4 年

On the future of work : We are proving we can deliver great results virtually! sourcing talent worldwide (without any immigration challenges) could be another implication.

Claus Enghuus

SEO, Scrum Master og Product Owner | Skaber v?rdi med indhold som tr?kker kunder over p? din hjemmeside. ??Tlf. 41434455 || #SeoViden

4 年

Interesting reading.

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