What the Pause?
Dorien Morin
Social Media Strategist | Content Creator | Organic Specialist | Content Marketer | International Keynote Speaker | Certified Agile Marketer |?? #StrategyTalks
I am giddy with excitement for the holidays, hopeful and optimistic for a better, healthier and prosperous 2022 and also... tired!
2021 was an eventful year, right?
Redefining your social media + content strategy is more important than ever as we close out another year! I am looking forward to sharing my best tips, tools?and?strategy with you in 2022!
I am ready. Completely cooked. Just stick a fork in me - I am done.
Today is the last day of 2021 I'll be working a full day. Then I am taking a pause.
A long, luxurious, lazy pause.
Read more to find out why I firmly believe we all need a (tactical) pause as part of our strategy plan!
What the Pause?
Pause it all: at times and at the right time. You will know when it is the 'right time'.
For those who work in social media marketing like myself it looks like this:
Are you getting the idea?
Pausing will do many things for you, least of all give you a well-deserved break from constant communication with people who are not your family, or BFF!
The Pandemic Pause That Opened Our Eyes
While COVID lockdowns served to keep people safe from a deadly virus, it also introduced us to the pandemic pause.
Families were 'forced' to cohabitate in small spaces for an extended period of time. We got creative didn't we?
We took up bicycling, running, kayaking, knitting, crocheting, painting, singing and learned new things online. As much as we initially muddled through this pandemic pause, I for one began to treasure this pause, and didn't want to give it up!
I instituted a 'no-phone Saturday' and 'no-work weekend'. Period. Just like that. Friday night until Monday morning I pause. It feels... amazing!
Together we grew! We collectively learned amazing lessons from working from home and stepping away from the daily hustle and bustle.
We realized that if we spent less money, we needed to make less, live on less, live with less.
领英推荐
Maybe happiness doesn't come from a store. Maybe happiness... perhaps... means a little bit more!
The Tactical Pause
I encourage you today, or these holiday weeks, to take a pause. Take an intentional pause from what distracts you from whom and what you love.
Especially if you are in crisis mode in your business or life, a tactical pause can help you plan your next moves! (think: hostile takeover, divorce, loss of a job, grieving for a loved one, illness)
Plan to pause (more) in 2022.
I am taking a full week's pause in March as I will be attending Social Media Marketing World once again. The conference is 2.5 day long, but I am pausing for a full week to make the most of flying out to San Diego and meeting up with good friends and colleagues.
Other planned pauses for 2022 include scheduling time to learn new things, visiting my adult children and training for a marathon and several other races in 2022.
Whether you pause for a weekend, a week, a month or longer, be intentional!
Being Bored Never Sounded So Good!
While a tactical pause during a crisis should have you planning for next steps, a pause for mental and physical well-being should include... not much planning at all beyond sticking with the timeline!
As I am ready to close my own laptop, I encourage you to do the same. Go be with the ones you love, go do the things you've put off and go live in the moment.
And if that includes finding yourself a bit bored, have at it!
This is what a Social Media Strategist Looks Like When Pausing
What's Next?
Plans for Strategy Talks in 2022 include a livestream, podcast and guests!
The pause I am taking the next week or so, will help me prepare for what's to come in 2022.
As I sign off, I want to sincerely thank you for allowing me in your inbox this year. If we've never actually talked or connected one-on-one, and you think we totally should, send me a message right here on LinkedIn. I'll be checking my inbox... in January!
Happy New Year!
Dorien Morin-van Dam
?? Organic Social Media Specialist + Chief Strategist @?More In Media
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PS - Did you notice that "Strategy Talks" has a new logo?
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2 年I love this, Dorien. I've been panned in a group for suggesting a social media for business detox over the holidays. I think I deserve it. I'm a human being, not a robot, and not a slave to tjose enigmatic algorithms. ?? You've renewed my faith that we really don't need to be 'on' 365 days of the year.
Lead Social Barista @ A Cup of Joe Media
2 年Dorien Morin-van Dam, it took me 47+ years to learn to PAUSE. It's still hard for me to do but I am MUCH better off physically and emotionally when I remember to!! #thanks!! :)
No-nonsense LinkedIn expert voor ondernemers in de zakelijke dienstverlening | ik help je de juiste klanten vinden via LinkedIn | leer LinkedIn slim & authentiek inzetten | LinkedIn trainer
2 年Great newslettee Dorien! Good reminder to take it a bit more easy now and then.