What Are the Online Channels for Chinese Food Exports?

In 2023, China’s cross-border e-commerce exports grew by 19.6%, reaching RMB 1.83 trillion. Many cross-border sellers achieved groundbreaking growth as the industry shifted from rapid but rough expansion to a refined, high-quality development phase.

Today, numerous established cross-border e-commerce platforms facilitate brands' international expansion. TEMU simplifies processes and lowers the barriers for SMEs to enter global markets. Shopify provides comprehensive e-commerce services for online retail. Amazon leverages global resources to help Chinese sellers expand internationally. Lazada focuses on Southeast Asian markets, driving growth through technology and commerce.

TEMU

Since its launch, TEMU has simplified cross-border processes and lowered the barriers for SMEs to embrace international markets. The platform has established a presence in manufacturing hubs like Guangdong, Zhejiang, and Shandong, delivering high-quality products to over 50 countries and regions across North America, Europe, Asia, and South America. With nearly 10 million SKUs listed, TEMU exports over 400,000 parcels daily, amounting to an average daily shipment of 600 tons. In March 2023, TEMU introduced a semi-managed service model, helping cross-border sellers broaden sales channels, reduce warehousing pressure, and lower capital costs.

Shopify

Shopify, headquartered in Ottawa, Ontario, Canada, is a multinational e-commerce company. Its proprietary platform provides online retailers with tools for payment, marketing, shipping, and customer engagement. By 2023, Shopify hosted 4.6 million stores across 175 countries, generating $7.1 billion in annual revenue and achieving a market capitalization of $92.12 billion, making it the third-largest listed company in Canada.

Amazon

Founded in 1995 and headquartered in Seattle, USA, Amazon launched its "Global Selling" program in China in 2015. The initiative leverages Amazon's global resources to help Chinese sellers seize cross-border e-commerce opportunities, expand their presence in global markets, and build international brands. Currently, Amazon operates 19 overseas marketplaces, attracting hundreds of thousands of Chinese sellers and solidifying its position as the largest online retailer and a leader in cross-border e-commerce worldwide.

Lazada

Established in 2012, Lazada is Southeast Asia’s largest online shopping platform, serving six markets: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. After becoming Alibaba’s flagship e-commerce platform in Southeast Asia in 2016, Lazada has reached 130 million annual active consumers.