What is Off-Page SEO: A Modern Concept

As we know on-page SEO happens inside the website and off-page SEO happens from outside of the website. You'll need to consider more than just your on-page SEO strategy if you want your website to rank on Google and improve the organic traffic for your business.

Off-Page SEO is the process to increase traffic and branding that helps to improve your website's ranking on Google. It is the most effective way to increase the visibility of your website.

In fact, off-page SEO is to build relationships for one website with another or multiple websites in order to market or increase traffic.

And the term Off-Page SEO, nowadays, refer to the traditional term for making relationship in SEO. Rather Google prefers to use Link Building Process for making relationships between two websites and this is the modern concept of SEO.

There are some types of Link Building Such as:

1. Forum Posting:?- Discussion / Problem & Solution - Which does not work as google Ranking Factor now.
2. Blog Commenting:?- Google considers this link as spamming and no link works as a do-follow link.
3. Directory Submission:?- Do not work as a ranking factor.
4. Citation:?- Works for Local SEO
5. Profile Backlink:?- Google does not index usually it nowadays but if any profile account holds a significant number of followers then it may work such as if you have a Medium - Influencer Account and if you share any page/post of your site you will get more traffic.
6. Link Building /Outreach:-?It works and this is the modern and updated process for link building Google prefers it and recommends making quality Link Building for increasing the traffic to your business.

Link Building Process - Moden Tricks

1. Guest Post Link Building - Natural Link Building

-Free

-Paid

-Exchange

Guest Link building is the process of writing blogs for other websites to be published. It's a method of getting backlinks from blogs to your own website in exchange for an article. Links can be mentioned in different places in the post. It can be free, paid, or an exchange of an article.

2. Infographics Outreach:

Infographic outreach link building is the process of building links by providing information about a larger article in one image for users so that users make out the content message viewing the image. Infographics are large visual images that represent data, statistics, or other information about the content. Infographics are a popular link-building tactic for many businesses.

3. Resource Page Link Building:

Resource page link building is the practice of building backlinks from the websites those are provide the lists of websites for resources to external websites.

4. Backlink Link Building:

Link building is the practice of building one-way hyperlinks to a website with the goal of improving search engine visibility. In this case, we will find competitors' backlink websites and we will offer them giving backlink to our website. It also may be free, paid, or exchange of article.

5. Skyscraper Link Building - Popular

The Skyscraper Technique is a link-building strategy where we will find relevant high-ranking content with tons of backlinks. After that, we will find the weak point of the content and makes an offer to develop a much better piece of content. Ask them to link to the original piece to our superior content instead. This is the most popular link-building process. It works great to rank on search engines.

So these are the process of link building. We will do natural link building so that google indexes and ranks easily. Though it takes time, get results better and more permanent.

Thank you for giving your patience with SEO.