WHAT NEWS IS YOUR PR TEAM MISSING?
“They keep missing TV and radio stories that air!”
“They never find any articles from the smaller, weekly newspapers!”
“We keep asking them to fix our search, but nothing changes!”
“They won’t let us out of our contract that auto-renewed!”
If you’ve ever said the above statements, there’s a problem with your current media monitoring service. The good news is there are other news monitoring services. The bad news is your PR effort is suffering because you have no real idea of your media exposure… you are missing mentions.
In this current post I explore the real differences between online media monitoring and complete media monitoring. [CLICK HERE FOR COMPLETE POST...]