What my first eye exam in 43 years taught me about business...
Rodric Lenhart
I help custom homebuilders scale WHILE reclaiming their time, sanity and profits. -----$100M Builder - Business Coach - #1 Best Selling Author - Speaker - Podcast Host - - World Wanderer…
Last week, I did something I hadn’t done in 43 years—I went for my first eye exam.
I’d always thought my vision was fine. Sure, I noticed things had gotten a little blurry over time, but I’d chalked it up to long hours in front of screens, my newfound welding hobby or maybe just getting older.?
Nothing too serious, right?
But sitting in that chair, with the eye doctor asking me to look through a series of lenses, something happened….
She flipped from one setting to another, showing me what things could look like.?
Suddenly, the world snapped into focus—clearer, sharper, and more vibrant than I remembered. It was eye-opening (pun intended) to realize how much my vision had deteriorated without me even noticing.
I walked out of that appointment with a prescription and a new perspective, and it got me thinking about something many business owners are going through right now…
Your business may have slipped into a place where things are far more blurry than you realize.
~ A Slow Decline: You Don’t See It Until Someone Shows You ~
When you’re deep in the grind of running your business, things don’t go wrong overnight. Like my eyesight, your business may have slowly drifted into a state of “blur.”?
You’re putting in the hours, managing teams, dealing with clients, and trying to keep everything moving forward. But the clarity you had when you started—why you got into this in the first place—has likely become a bit fuzzy over time.
And just like me thinking my eyesight was “fine,” you might think this is just the way it is. This is just how running a successful business feels.
But let me tell you—it doesn’t have to be this way.
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~ The Eye Doctor for Your Business ~
When the eye doctor switched those lenses and showed me what clear vision could look like, it was like I suddenly had super powers. The same thing happens when I work with custom home builders like you.?
My role is to flip the lens for you—to help you see clearly what’s been missing and how good things can be when you’re no longer buried in the day-to-day grind.
Think about this:
But when you get a clear view of what’s possible—delegating tasks, trusting a reliable team, implementing smart systems that allow you to focus on growth and strategy—it’s like putting on a new pair of glasses.?
Suddenly, everything sharpens, and you see what you’ve been missing: your time, your freedom, your ability to scale without burning out.
I want you to reflect on this today - and I hope this is the first step in you gaining some clarity.?
Always on your side,?
R
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