What is the most popular social media platform in NZ?

New Zealanders are active users of various social media platforms, with Facebook being the most popular platform with around 3.5 million users. In addition, other platforms like YouTube, Instagram, WhatsApp, and LinkedIn also have a significant presence in the country.

It's important to keep in mind that social media usage patterns can change rapidly, so it's crucial to stay up-to-date with the latest trends and user behaviour. As a business or marketer looking to leverage social media to reach your target audience in New Zealand, it's vital to understand where your audience spends most of their time and tailor your social media strategy accordingly.

By keeping an eye on the latest social media trends and usage patterns in New Zealand, you can stay ahead of the curve and ensure that your social media efforts are reaching the right people at the right time. So whether you're looking to build brand awareness, drive traffic to your website, or engage with your audience on a deeper level, social media can be a powerful tool to help you achieve your goals.

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