What makes a perfect services Page for your business?

Here's a clear checklist of the Anatomy of a Services Page:

?? SEO Metadata:

- Title: Craft a compelling title with your target keywords. Though not a direct ranking factor, it's bolded in search results and should include a call-to-action (CTA).

- Description: Write a descriptive meta that entices clicks, similar to a well-crafted ad.

- URL: Ensure it matches your target keywords. Avoid duplicate page structures and refrain from including years in URLs.

?? Schema Markup:

Implement schema types like Articles, Blog Posting, and Breadcrumbs for enhanced SERP presentation.

?? Original Images:

Every image should have an Alt attribute for SEO and accessibility.

?? Content-Length:

Aim for a minimum of 700 words, adjusting based on competition and query specificity.

?? Table of Contents with Jump Links:

Utilize anchor links for easy navigation. Google indexes these, enhancing user experience (UX) and providing valuable data.

?? Heading Structure:

Follow a proper format with a single H1 and supporting text under each heading. Use H3s and H4s appropriately.

?? Internal Links:

Ensure every page has internal links leading to and from it. This aids in crawl efficiency and contextual relevance.

?? Product Card Embeds:

Embed product cards to increase CTR. Test different CTAs, especially for high-traffic articles.

?? HTML Elements:

Use lists, tables, and accordions to capture featured snippets and improve UX metrics like session duration.

?? YouTube Video Embed:

Ideally, pair each blog post with a complementary YouTube video. Embedding videos can serve as backlinks and enhance visibility on both Google and YouTube.

?? CTA for Engagement:

Encourage user engagement with clear CTAs. This can lead to better interaction metrics and conversions.

Check each one of these points when creating your blog posts and you'll not just be writing content; you'll be crafting an experience that resonates with your readers and search engines alike.