What is Local Directory & Citations How Do They Help Local SEO?
Pushpendra Singh
CEO & Founder of F5 Buddy Pvt. Ltd. | Web & Mobile App Development | White Label Services | Serving Lawyer, Healthcare, Realtors & all Small Businesses
Citations are very important, they are basically your information updated on various places. That can be search engine listings or blogs or any new or social media. NAP/NAPU/NAPW (Name, Address, Phone Number, URL, Website) say it anything, but remember to put all this information correctly. It should all be visible together on various online directories or business listings website.
There are two types of citations, Structured and Unstructured citations.
● Structured is when your information comes together in a proper format, this is usually in directories and business listings.
● Unstructured is when your information in dispersed on a webpage, like blogs, business websites, or social media.
NAP citations are important to land in the snack pack, as well as organic results as it is considered as one of the most important Local SEO ranking factors. As you know Google is not the only place where people search for, so NAP citations help increase your reach if your citations are in different places it will help your customers find you more easily.
Make sure you don’t have any incorrect or incomplete NAP citations because that brings your rankings down. People don’t like incorrect information, audit all your citations regularly. Some might have the old number or incomplete address or an old address, Check the spellings and make sure all your citations are correct.
Add more citations, both structured and unstructured. Start with building some core structured ones and carry on with that. If you don’t want to get into all this, or it’s way too confusing.
If you have a website, then you need a search engine optimization Consultant to work with you. SEO Expert is someone who is well aware of search engine algorithms and understands the difference between a white hat, grey, and black hat SEO techniques. Professional SEO Consultant from F5 Buddy and get guaranteed Customers or clients for your small business because we work on conversion-focused SEO Services.