What legal issues arise from the intersection between social media and the justice system?

In the digital age, the relationship between social media and the justice system raises numerous points of discussion.

Firstly, it must be said that data protection and privacy play a pivotal role. Ultimately, data collection, "cookies" every time we visit a site, email marketing campaigns, all our data in the cloud, among countless other points that marketing and social networks seek to reinforce, pose a significant challenge when it comes to protecting one's own image, privacy, and data confidentiality. Legal responsibility in content generation should not be overlooked or underestimated by marketing and social media users, as irresponsible data leakage generates numerous problems and potential lawsuits, as Google has experienced on several occasions.

A unique case can be seen in the lawsuit initiated against the famous search engine in 2020 under the premise of the so-called RIGHT TO BE FORGOTTEN, which is to remove links and references that the aggrieved parties feel entitled to erase from their private lives.

In conclusion, at the intersection of social media and justice, marketing professionals and social media users, in general, have a responsibility to be aware of legal challenges. Adopting ethical approaches and being aware of current regulations will not only protect companies but also contribute to a safer and more transparent digital ecosystem.