Google’s August 2024 core update has been rolled out, grabbing a lot of eyes, especially from SEO professionals, website owners, and content creators. If you’re consistently examining your site’s performance or curious about the update and what it has to offer for you, then you have arrived at the right spot.?
Here, we are going to dive deep into Google’s core update and everything important that you need to know.?
How Google’s Core Algorithm Updates Work
Core updates are a key part of Google's consistent efforts to deliver the most relevant and helpful search results to users.
- Purpose: These updates improve the ranking systems used to generate search results, impacting both the type of content shown and the variety of results provided.
- Frequency: Core updates generally occur three to four times a year.
- Scope: They affect all industries and websites, making them universal changes.
- Traffic Changes: Fluctuations in site traffic during a core update don’t mean your site is being penalized. Instead, it suggests that Google's system now prefers different types of content.
- Rollout Time: Core updates take time to fully roll out. For example, the August 2024 update is expected to take about a month to complete.
- Goal: These updates aim to enhance the quality of search results by sifting out content made only to rank and prioritizing content that truly helps users.
- Advice: Site owners and publishers should wait until Google confirms the update is complete before evaluating its impact.
What’s Up in the Google's August 2024 core update?
As a legacy, Google announced the latest core algorithm update on Google Search Central and the Google SearchLiaison Twitter (X) account with a brief message.
The new Google 2024 core update focuses on several key areas:
- Genuine Content: The update aims to show users more genuinely useful content that is meant to provide accurate and high-quality information. It wants to reduce the visibility of content created just to rank well in search results. This emphasis on helpful content is a key principle of Google's search algorithm, so it shouldn't come as a surprise.
- Supporting Creators: Google is addressing concerns from content creators and stakeholders, aiming to preserve the authenticity of valuable content.
- Quality Commitment: The update strengthens Google's commitment to showcasing content that is genuinely helpful to users, rather than content solely designed to rank in search.
- User Experience: The update emphasizes the importance of reflecting positive changes made by websites to improve the search experience for users.
- E-E-A-T: There’s an increased focus on Experience, Expertise, Authoritativeness, and Trustworthiness. Websites should seek to demonstrate these qualities in their content.
- Good User Experience: Creators need to provide a good user experience, which includes factors like fast page load times, mobile usability, and easy site navigation.
- No need to worry, whether you're an independent creator or part of a well-established site. According to Google's Search Status Dashboard, this core update may take up to a month to fully roll out. The changes will be applied gradually across Google's vast index.
What to do if you see a position drop?
If you've been negatively affected by previous core updates, Google has some advice for you. While these tips aren't new, they can help you create valuable SEO content
:
- There are no specific steps to take for recovery, and a drop in rankings doesn't necessarily mean there's anything wrong with your website.
- Google suggests waiting for future core updates, which could provide better and faster chances for recovery.
- Lastly, Google has released some questions to consider if you believe your site has been impacted by the 2024 Core Update. Here are a few of those questions:
How to Equip Your Website for the Core Updates?
To prepare your website for upcoming core updates, follow these simple steps:
- Stay Informed: Read about new core updates when Google announces them on its Webmaster Central Blog or Twitter. This will help you understand what changes might affect your site.
- Focus on Content: Core updates aim to improve the quality of search results, so prioritize creating high-quality, valuable content over just building backlinks. Good content helps your site rank better.
- Avoid Bad SEO Practices: Stay away from manipulative SEO
tactics like keyword stuffing or buying links. These practices can lead to penalties during core updates.
- Keep Up with Changes: Google updates its ranking algorithms regularly, with core updates being particularly significant. Regularly check Google’s announcements and focus on improving your content to stay aligned with their standards.
Final Takeaways
Google's Core Update, August 2024, has created a buzz among digital marketers. It will enhance the search experience by highlighting useful, original, and well-researched content over the one that is designed just to rank higher in search results.
This automatically makes smart use of SEO even more important, which makes some creators worried about this update. Well, there is nothing to be concerned about. We at DianApps, a leading SEO Driven Service Company
will help you by offering top-notch Google SEO services backed with the latest updates.
