What I’ve Learned About Website Design: Trends That Work
Adeel Makhdumi
Founder & CEO | Digital Marketing & E-commerce Expert | Helping Businesses Grow with SEO, Google Ads, and Performance Marketing
Yes! A good design goes a long way! As someone who goes for both aesthetics and functionality, I always try to incorporate the current trends into my projects. Here are some current trends I always add to my projects, and I believe they can make a big difference:
1. Minimalist Design
Why It Works: A clean, simple layout helps users focus on what really matters. It reduces distractions and makes navigation a breeze.
Tip: Use plenty of white space and limit your color palette to create a cohesive look.
2. Dark Mode Options
Why It Works: Dark mode not only looks sleek but also reduces eye strain for users. Plus, it can save battery life on mobile devices.
Tip: Ensure good contrast between text and background so everything is easy to read.
3. Micro-Interactions
Why It Works: Little animations during user actions—like button clicks—can make the experience feel more engaging and responsive.
Tip: Keep animations subtle; they should enhance usability, not distract from it.
4. Mobile-First Design
Why It Works: More people are browsing on mobile devices, so starting with a mobile design ensures everyone can easily access your site.
Tip: Design for mobile first, then adapt for larger screens. This way, you focus on what’s essential.
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5. Bold Typography
Why It Works: Strong fonts can grab attention and improve readability, making it easier for users to digest your content.
Tip: Use large, clear headings and limit the number of fonts to keep things looking consistent.
6. Custom Illustrations
Why It Works: Unique illustrations can give your website personality and help it stand out.
Tip: Create graphics that reflect your brand’s style—something that feels personal and engaging.
7. Asymmetrical Layouts
Why It Works: Breaking from traditional grid layouts can create a dynamic look that captures attention.
Tip: Balance your design so it feels interesting without being chaotic.
8. Integrated Video Content
Why It Works: Videos are great for quickly conveying information and engaging visitors.
Tip: Use videos to showcase products or share your story, but make sure they load quickly and fit seamlessly into your site.
Conclusion
Keeping up with these design trends can significantly enhance user experience and engagement on your website. By focusing on both aesthetics and functionality, we can create sites that not only look good but also perform well.
What design trends are you excited about? Let’s chat and share ideas!