What I learned by age 7
When I was a very young lad. I had the chance to work with my Dad every summer and even when I made mistakes at home and my Mom sent me off to work with my Dad. I remember going to McDonald's for lunch and then after a hard day on the construction site in 90 degrees plus weather we would go back to the office and my Dad would sit me down in the green 60's chair. We all know what I am talking about. The most horrible looking chairs in the world. Then as I sat in that chair for hours. I learned some of the most essential topics in business. I learned about job costing and accounting. I learned about how to hire and fire people. I learned what makes a great employee and about hard work and being a great boss and manager. I learned about Marketing. I learned how to deal with happy and frustrated customers. Then of course being in a family construction company I learned all the words that Mom wished I would have never learned. The stories that come with those words as well. The topic I would like to discuss today though is not the words or hard working that I learned but Customers.
Customers are the back bone to our industries. We all need them and we all want to have more of them. The question is though how do we deal with our customers? The first thing I would like to address is let's start with our culture or how we deal with our employees. Do we deal fair with our employees or do we treat them like dirt? Do we treat them like human beings and want to encourage them and give them the tools they need. Going back to construction. My Dad always told me that a clean tool was a happy tool. So if our employees have the right tool and in the right environment and in the right situation. We are giving them the power to be successful. If we do not empower our employees with the best tools available then what are we giving them? What kind of message are we sending to our employees? Are we telling them to engage and look for opportunities to sell the customer or are we telling them that it is OK to be sub par and we really do not care if they talk to a customer or not?
Now that we have a engaged workforce and they have the tools they need. Let's talk about the customers. Let's talk about the customer experience and how they interact with your brand. If the customer knows exactly where to find you or how to talk to you. Then the customer knows how to find out the deals and loyalty program and most of all where to find the reviews and the kind of employer and business you are. Then if both the employee and customer are both engaging with each other over social or other means then what does that do for your sales. You guessed it. They go up. How does that affect you. You better be jumping for joy at this point. I do not know a single employer or business that does not want this. Would you want this? Then go here https://calendly.com/jason-310
We all want to control our bottom line and we all want to have more sales and better relationships with employees and customers. Let me show you how all of this can be done.
Thanks
Jason Goble
www.allichu.net