What I Can Do for You as Your Digital Marketer
Can you believe I started college as a pre-med student and now four years later, I have one quarter left and am completely set on pursuing digital marketing (and basically already have). I'm pretty sure I've gained more from Mark's digital marketing class than any other class at WWU (no shade to other marketing classes though). I have learned the importance of constantly being ready to learn because nothing stays the same, especially digital marketing where there are new platforms and technology coming out CONSTANTLY.
In these last ten weeks, I've gained so much from digital marketing - from A/B Testing to Email Marketing. Learning about a new topic each week gave insight to every aspect of digital marketing that I may want to consider pursuing and honestly I love them all (well, most of them at least).
Blog Highlights
A few of my favorite topics I learned were content marketing, organic social media, and SEO. These are without the topics that I'm most interested in and hope to pursue once I graduate.
Content Marketing & Organic Social Media - these go hand-in-hand with each other, creating valuable content (photos, videos, and blogs) is so important to any and every brand's presence. Nowadays with Instagram and Twitter being home to where so many individuals get their news and content, it is a no-brainer to post/have quality content that can attract curious potential customers.
As a photographer before anything, I would love to put my skills to use in content creation for companies to help establish their brands and presence online.
Search Engine Optimization - SEO is so easily overlooked because it feels like one of those things where if you have it, you have it but its more complicated than that and I love it. I feel like SEO really forces you to think in the mindset of your target market which helps you realize what you may doing right and wrong.
Gaining Valuable Skills
Lucky for me, the "midterms" for this class involved getting certified for miscellaneous courses that ACTUALLY help me with real world marketing!
I now have certifications for Google Analytics, Hootsuite, and Hubspot Inbound Marketing! Taking these courses and exams taught me things that I really don't think I'd learn in my other classes. I've even put the certifications to use, managing Hootsuite for my new job for the quarter as well as using the information I've learned from Hubspot to perform audits for this job!
My Future in Marketing & the Value I can Give
With 3 months left of college, I've spent a lot of time thinking about what I want to do next. My parents are hounding me to go get my MBA but after going to school and taking "advanced" classes for most of it, I am TIRED.
This is the first time in my life where I at least have an idea of what I want to do and feel capable of doing it. So yes, I am actively seeking Digital Marketing positions in Seattle, Washington. The most valuable thing I've gained from this experience and that I can provide for you is my passion for creating meaningful work and constantly being motivated to learning new things.
If you've been trying to put a face behind these blog posts, look no further - here is the most recent photo of me, very excited to be almost done with undergrad and to start my career in marketing! :D
For my Fall 2019 readers: thank you for following me on this ~journey~ and learning a little bit more about digital marketing with me every day. I am so grateful for your support.
I have a little "blog" on my photography website if you're ever interested in reading about me, photography & travel tips, or photoshoot inspo.