What is Google Shopping Free Listings

Enlist your products in Google Shopping free listings & reach out to a huge audience of customers for free! Google Shopping is a simple yet powerful way for consumers to discover products at the best prices, all in one place. Shoppers need not bother to visit different online stores one by one just to find the right deal, but Google Shopping empowers them to make better-informed buying decisions by neatly putting together various product data and customer reviews.

Cedar Software Technologies, prime Web Designers in Kochi helps you learn what it is & how it works with this insight. Just read on…

As a comparison-shopping engine, Google Shopping permits consumers to research, compare, and purchase products from an extensive range of online vendors. When products are listed on Google Shopping they often appear as ads within regular Google Search results, generally included in a carousel at the top of the results page. Users can directly access the platform by going to the Google Shopping website or by clicking the Shopping tab in Google Search.?

There exist many filters in the platform for the shoppers to refine their product searches further, including by price range, location, or brand. Apart from that, product listings with the Google Cart icon can be bought directly through the platform without visiting third-party stores. The products also come with a Google-backed guarantee as well.

How does Google Shopping Work?

Merchants must submit a product feed file to Google with all the relevant data including product titles, descriptions, images, and prices to have their products featured on Google Shopping. Nowadays Google has introduced free product listings within the Google Shopping tab and Google Search.

Google’s algorithm processes the product data to bring forth the merchant’s products whenever users search for related product queries. As soon as the shoppers click on one of these product listings, they’re taken to the merchant’s website to complete the purchase (in case the item can’t be bought directly through Google Shopping).

Google Shopping Ads

Since October 2022 you can pay for more prominent product listings by creating Shopping ad campaigns in Google Ads and the placement?

of your Shopping ads is determined in an ad auction. The charges are on a cost-per-click (CPC) basis. Free listings are not as prominent as sponsored listings, but they do appear across the Shopping tab, Google Search, Google Images, and YouTube.

Google Shopping ads are visual, showing an image of the product and information like title, price, and shop name & can appear within the Shopping tab, Google Search, Google Images, and on Google Search Partner websites.

Advantages of Google Shopping free listings

• Greater product visibility as it is powered by Google
• They are more eye-catching than texts & visual appeal increases.
• Exposure to users with high purchase intent

Google Shopping free listings can boost the customer reach for your products and tend to multiply your exposure to potential customers.?

Get in touch with us at Cedar for effective SEO Services in Kochi.