What a Google My Business Listing is, and how it will boost your online presence.

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What is a Google My Business listing?

With more consumers relying on the internet and Google to find what they're looking for, Google My Business (GMB) has become an essential tool for companies looking to grow their business and engage prospects online.

A Google Listing appears on the branded search of your business - type your company name into Google and see what appears (if anything). A GMB typically appears on the top of a mobile search. On desktop, a GMB listing appears in the top right hand corner of the screen.

GMB helps your business get found on Google while providing the information that customers want to know about your business in local search results. Not unlike listings on online business directories. It's also a core element of local SEO, and not to be ignored for it to be effective!

Google My Business is the new window into your business.

Some prospects may never leave Google to visit your website. So, you better have an impressive GMB listing to win business away from your competitor.

Here is an example of a GMB listing we actively manage for one of our clients:

Gain the edge your company needs to succeed.

Stand out, increase listing engagement, take control of your branded search results, and increase your local rankings.

Convert searchers into your customers with GMB.

With ongoing updating (like adding a new post 2-3 times a week), GMB helps your business capture new leads and convert searchers into customers.

A GMB listing is important for Local SEO.

One of the greatest benefits of GMB is its listing of your business’s exact location on a mobile-friendly map — a huge boon to the 1.3 billion smartphone users expected to populate the U.S. in 2020.

Referring to the SEO edge GMB provides in promoting small, local businesses over more generic corporations, Google advises:

"You will be far more visible to the vast majority of users of both Android and iPhones searching for businesses within a 5-kilometer radius.”

A GMB listing will help to:

• Make your business listing stand out in Google’s local results
• Improve your listing engagement
• Increase phone calls, bookings, and website visits
• Boost your competitive advantage
• Grow your local rankings
• Expand and scale your local SEO services

Win more business with a Google My Business listing!

To succeed in Local SEO, you must have an optimized GMB listing.

You can do it yourself, or find out all that our service includes for your online success: https://www.edoutwest.com/google-my-business-listing-management-service/