What is Google Ads and the Benefits of Google Ads?

Google Ads is defined as it is a type of Google advertisement program. It allows you to create an online advertisement to reach people. Google Ads targets the appropriate demographic who are interested in your service and products.

·??????Google Ads target the actual audience who are interested in your service and products and increase the traffic of the website.

·??????The account of google ads is managed online so you can easily manage all the settings, budgets, and campaigns.

·??????You can spend according to your budget and easily manage the budget, you can choose where your ad appears and easily calculate the impact of your ads.

Google Ads allow you to share well-timed ads and help you to show your business on the search engine result page and this makes an ideal customer reach to your services and products via Google search and Google maps. You can customize your ads according to your business budget.

How effective are Google Ads?

To better understand the effectiveness of Google Ads we have to gather some of the numbers and statistics to help you to know things best.

·??????43% of people buy something they have seen on a YouTube Ad

·??????Ads display on the screen of the people get approx. 180 million impressions

·??????The Click-Through-Rate of Google Ads is nearly 8%

·??????Customers who want to buy paid ads on Google get 65% of the clicks.

What are the Benefits of Google Ads?

We have added some of the benefits of Google Ads to help you to grow your business online.

Google AdWords works faster than any SEO

If we compare SEO and Google AdWords, both are Search Engine Marketing Strategies and work the same but Google AdWords work faster and cover the spots crucial for your online business.

Google AdWords Increase Brand Awareness

Yes, you heard it right Google AdWords help people to showcase their business to people and boost traffic, clicks, and help in conversion. Google Ads increases brand awareness through search.

Interact to your audience through Gmail

One of the best marketing techniques is Gmail marketing. In the year 2015 Google integrated Gmail with Google Ads which help advertisers to reach people via Gmail inbox.

Rejoin with the visitors of your website

You can connect with your website’s visitors through Google Ads. Some people visited your page but dint take any action to remind them of your services and products you can display remarketing and RLSA Campaigns.

Handle your Competition

You can manage your Google ads easily through the Google Ads manager. You can find multiple options and other features to track things.

Bottom Line

We have added all the information and benefits which help you to get started with running your Google Ads.