What is the focus?

I was interviewing a candidate recently and she asked me?

What is the focus of the company??

A simple and pertinent question. This question can be asked by us to anyone – ourselves, our friends and family members, our company, a company we are thinking about joining, a country. It can be asked to anyone or any entity that acts and evolves.?

?This question can help us identify what the person or entity wishes to achieve in the short and/or long term. The answer can vary a bit based on the term. But the answer would still be valuable and interesting.??

The existence of the answer itself is very important. Lack of an answer?would mean that the focus is astray. If the answer is not crisp it means that the focus needs to be streamlined.?

This question should be asked by us to ourselves repeatedly, occasionally, periodically. If the period is short, like a day or week, it can help us keep progressing on our short-term goals or path towards the short-term goals.?If the period is large, like a month or year, it can help us progress on our long-term goals or path towards the long-term goals. The yearly questioning can also help us move towards our life goals.?

So, short-term goals, long-term goals, and life goals are what we should identify. And, thereafter, we should keep assessing our progress and focus on our goals.??

Coming to the answer to the question -?

It’s simple and the same as the focus points I try to work towards:?

1. Work towards being effective – Diligently solve impacting problems for ourselves and customers. This brings in satisfaction.?
2. Work towards sustainability – Bring in financial stability. This ensure health, peace, and well-being.?
3. Work towards evolution – Learn and adopt new-age technologies. This makes us ready for the next steps.?

Focus, action, and evaluation to replan lead to progress. Stay focused, keep acting, and evaluate periodically.