What to expect in e-commerce in 2023

The world of e-commerce is constantly evolving and adapting to new technologies, customer demands, and market trends. In 2022, several key trends emerged that defined the landscape of online shopping and commerce. These trends not only had a significant impact on the industry but also paved the way for the future of e-commerce. As we move into 2023, new trends are predicted to emerge and shape the way we interact with e-commerce platforms.

Last years trends:

• Buy now, pay later business model saw the most profits, making brands which adapted the trend early on indispensable to their customers.?
• Emphasis on personalization and customer experience led to proliferation of new technologies, threatening legacy business models.?
• Emergence of new payment technologies - The new payment gateways offer advanced security features while also making the checkout process faster and more convenient for customers.?

What to expect in 2023?

• Investing in technologies catering to logistics and operational efficiency is the biggest way to earn profits, as this phase erodes 12 to 20 percent of revenue in ecommerce.
• Continued growth of mobile commerce - the quantity of mobile commerce is predicted to double within 2025.
• Growth of marketplaces with a focus on niche and specific verticals while also helping businesses to reach a wider customer base.?
• Increased focus on sustainability and ethical practices - An increasing number of consumers prioritize sustainable products and practices when making purchases

Know more about Cx trends from our blog

In this month’s newsletter, let’s look at how to strategically make your 2023 a thriving year in e-commerce.?

CX is at the heart of every successful DTC eCommerce brand. It’s the key differentiating factor that sets brands apart from their competitors, and technology is central to everything.

It's much more challenging to WOW your target audience and provide excellent CX without tools. Not to mention consumers, in general, are quick to switch brands after a single bad experience these days.

[Live Webinar] Customer Experience in 2023: What will change and what will stay the same

The good news is this event will cover expectations, new trends, strategies, and tactics for CX in 2023. By the end, you'll know how to delight your customers from when they discover your brand to making a purchase and post-purchase.?

What you’ll get from the event

• Uncover new CX trends and intelligent strategies that can improve your outcomes
• Learn innovative ways to personalize the shopping experience and improve retention
• Discover clever ways to keep conversations going for prospecting customers
• Learn about proven tactics to achieve a human connection with customers online

Join us LIVE for invaluable insights on what's to come and how to navigate it all in 2023.