What does your application process look like ??
The Sterling Choice
Recruiting in the Food Manufacturing, FMCG & Engineering Sectors | Permanent & Contract Recruitment | UK and USA
Hi there,?
We all know that top talent is in high demand in the CPG and food manufacturing sectors, but did you know that 60% of job seekers have abandoned an application process due to a poor candidate experience??
60% is a huge number!! Let’s be real – we live in the age of instant, if your application process hasn’t evolved in some way over the last 5-10 years, you WILL start to see drop off rates increase.?
The candidate experience you offer isn’t just important—it’s essential. It’s the first impression your potential future employees have of your company, and it sets the tone for the entire employment relationship.??
If your application process is long-winded, slow and archaic, you can say goodbye to dynamic individuals.?
How often do we stop to evaluate whether our recruitment processes truly deliver an exceptional candidate experience? Many companies overlook this critical aspect, which leads to missed opportunities, higher drop-off rates, and a tarnished employer brand.?
What Makes a Great Candidate Experience??
A great candidate experience is more than just a smooth application process. It’s about consistent communication, transparency, and respect for the candidate's time and effort. From the first interaction to the final decision, candidates should feel valued and informed. They should never be left wondering where they stand in the process. According to Talent Board, candidates who had a positive experience are 38% more likely to accept a job offer.?
Simply put, the candidate experience should be seamless, engaging, and memorable, whether you deal with hiring internally, or use strategic partners.?
Why is This Often Overlooked??
It’s easy for companies to focus on filling positions quickly, sometimes at the expense of a good candidate experience. But this approach often backfires. An inefficient, disjointed process can repel top talent, causing them to drop out of the application process or, worse, leave you with a negative reputation in the market. Research shows that 80% of candidates who had a poor experience would share it with others, harming your employer brand.?
Creating a Memorable Process?
The candidate experience should be at the heart of every recruitment strategy. This is not just about filling roles—it's about leaving a lasting, positive impression that reflects your company's culture and values. If that means working with a recruitment partner who prioritizes the candidate experience, choose wisely, because you not only attract better talent but also reduce your time-to-hire and decrease the risk of offer rejections.?
Let’s get remarkable,??
Kathy.?