Digital marketing is a process of marketing your product and service with the help of the internet.
The core principles in conventional, as well as digital marketing, are the same.
With the help of digital marketing, you can market your business in a very affordable and track able method.
Benefits Of Digital Marketing over Traditional Marketing
It can be done at a very low cost.
- You can start free of cost.
- You can track every penny spent on marketing.
- Provides better ROI (Return On Investment)
- You can customize your campaigns in a much better way.
Internet users are increasing at a rate of 21% Yearly. People are shifting from TVs to Mobile. This shows the use case of Digital Marketing.
Types Of Digital Marketing
There are many fields in digital marketing. The main are as below:-
- SEO?- This is a free method of promotion. Here you should have a website and you want to rank higher on Google Search Engine. SEO takes time for the impact to show up.
- ADS?- This is the paid method where we pay money to show our product. This is the fast method. If you want to grow fast you should use Ads. This can be used on social media - FB, Insta, LinkedIn, or search engines - Google or Bing
- VIDEO MARKETING?- This is the best and ever-growing method. Here you create a video and want to showcase this to your potential customers. This can be done with free as well as paid. For free method, YouTube is the best platform to use.
- SOCIAL MEDIA?- Social media is ever growing field. Lot's of people are using social media and making tons of money. Brand are leveraging social media to promote themselves.
I hope you got your answer.
