What does CCPA & CPRA mean for your CRM?

The California Privacy Rights Act (CPRA) could be the most stringent cross-sectoral privacy law ever passed in the US. By July 1st, 2023, virtually all companies doing business with Californians will need to put in place privacy controls throughout their organizations and their vendor ecosystems.??

Your business requires the right technology to analyze its tech stack and processes to get ready in time. You also need the right support to establish the most efficient, cost-effective foundation for full compliance.?

Adzapier’s new CPRA module combines the technology, guidance, and support you need in one powerful tool. Whether documenting your privacy practices or identifying and implementing the required changes, Adzapier’s new CPRA module makes the whole process hassle-free.?

Common Challenges With the CPRA?

The biggest challenge with CPRA compliance is the time-consuming gap analysis. Even if your privacy program is fully compliant with the CCPA, the new changes imposed by the CPRA pose a substantial challenge for your organization.??

The CPRA grants several new privacy rights and expands on consumer rights, which the CCPA already grants. It also extends protections to contractors and employees who work in California.??

Additionally, the CPRA incorporates new data types and uses. For instance, the information stored in your CRM is now subject to regulation, which creates new requirements for how your business collects, stores, and manages data from vendors, employees, and third-party partners.?

Even efficient, well-staffed privacy teams find these changes overwhelming, and maintaining compliance is riddled with lose-lose choices.??

Taking an ad-hoc, mechanical approach to bridging the gap between your existing privacy practices and the new CPRA requirements. Moreover, it doesn’t guarantee that your company will be prepared for any downstream changes to the regulations.??

Changes from CCPA to CPRA are TBD?

Surprisingly, a significant amount of the CPRA law is still being written. The law was passed when several key provisions were left to the Consumer Privacy Protection Agency (CPPA). For example, the CPRA reiterates that companies doing business in California must be subjected to annual cybersecurity audits and periodically submit risk assessments to the CPPA. However, it doesn’t say the requirements for such audits and assessments. Many other critical details remain unclear until the CPPA publishes its regulations by July 1st, 2022.??

Even after the due date, the CPPA will continue to issue new regulations and fine-tune existing ones. You, therefore, need to continually adjust your privacy strategy to align with the court and regulatory enforcement decisions with short notice.??

Compliance is becoming an ongoing and perpetually evolving process. So, if you’re still using manual compliance approaches, the regulatory risks, costs, and unpredictable work can quickly add up.?

?Automate Compliance With the CPRA?

Adzapier’s CPRA module is designed to enhance your privacy team’s impact and ability to scale privacy reviews across your company. Adzapier saves you from the slow, error-prone, and inefficient process of manual gap analysis.??

Without Adzapier, you’ll have to manually dig through old privacy reviews, examine them, and cross-check their privacy practices with the new CPRA’s requirements. Even at smaller companies, a full gap analysis can run across thousands of pages of documentation that have to be tracked and mapped across all databases and tools.??

Fortunately, Adzapier’s CPRA module automates many of these tasks. As a result, documenting your existing data protocols will be quick and foolproof, taking only a few minutes for each privacy review.?

?This innovative software automatically scans your entire privacy program and generates a prioritized list of recommendations, charting your way to CPRA compliance.?

Run Privacy Reviews that Learn on the Go?

The more you use Adzapier, the more it gets smarter. As a result, completing privacy reviews for your new features, products, and business initiatives get simpler and more efficient with time. And if your business works with sensitive data types like personal identifiers or Social Security numbers or requires users to create online accounts, Adzapier is your ideal tool. It learns about your privacy practices each time a privacy review is completed, meaning that the recommendations get smarter, and your reviews get simpler.?

Get Real-time Guidance on Changing Regulations?

Overall, Adzapier helps you stay on top of CPRA regulatory changes as they happen. The Adzapier CPRA module is designed to account for the upcoming CPPA regulations, enforcement interpretations, and court decisions so you can stay up to date at all times.??

You get the confidence of expert guidance without investing huge amounts of time and money in figuring out and interpreting new rules.?

CPRA Compliance Made Stress-free?

Many companies are beginning to panic as CPRA enforcement draws closer. With Adzapier, you don’t have to be one of them. Let July 1st, 2023, be just another day by embracing Adzapier’s new CPRA module today!?