What do you want to Cherish Forever
Ashutosh Srivastava
Strategy ll IIMA ll Sales & Mktg Leader ll Asian Paints ll Kansai Nerolac Paints ll Apollo Tyres ll Greenply Industries ll Transforming Greenply Industries by driving Digital & Analytical initiatives ll
Once there was a king who had four wives. He loved all of his wives but the 4th wife was the one that he adored most .He always adorned her with the finest delicacies & provided her with the best things. His 3rd wife was really beautiful and he loved to show her off to neighboring kingdoms. His 2nd wife was very kind, patient and considerate, whenever the king faced some problems with decision he would go to her and she used to help him get through that decision. The 1st wife was very loyal and made great contribution in maintaining the king’s health and wealth but the king was very ignorant towards her. He hardly took notice of her.
One day the king fell ill and he knew that he was going to die soon. He wondered. “I don’t t want to die alone??
He called his 4th wife and asked, I loved you most .when I die, will you follow me to keep me company?” The 4th wife refused and walked away without any other word.
The king felt very sad. The 3rd wife also refused saying. No I can’t. Life is too good and I am going to remarry after you die. The king’s heart sank listening to those cold words said by his wife.
The king then asked his 2nd wife but she also said no, I can’t help you in this. The king was devastated again, then a voice came from outside,
‘I will go with you, no matter where you go.’ The king looked up and saw his 1st wife who was looking real. The king looked up and saw his 1st wife who was looking really sad.
The king said with despair “I should have taken care of you when I had the chance.”
The truth is we all have those 4 wives in our lives.
The 4th wife represents our physical being, whole life we try to make our body look good but it will leave us when we die.
The 3rd wife represents our wealth and status. When we die it will go to others.
The 2nd wife represents our relatives, family and friends. No matter how much they have been there for us, the furthest they can stay by us is up to the grave.
The 1st wife represents our soul. In pursuit wealth and pleasure of this world we often ignore it. Soul is the only thing that will follow us. In this world we live for pleasures and sometimes we ignore our soul and spiritual being .With all other things, we should focus most to strengthen it and cherish it now for it is the only part that will follow and be always with us.