What is Digital Transformation for you?
I believe digital transformation is one of the keys to business success in 2023. It is about transforming your businesses with digital technologies for a digital economy. The great news is that over the last decade, companies have seen a rapid evolution of technologies such as cloud computing, analytics, Internet-of-Things (IoT), data science, and social media - all available at an affordable cost compared with traditional methods, which required costly licenses, hardware purchases, and support services.
Leverage the accessible
In speaking with business owners, CIOs, and decision-makers, there is a common understanding that all our customers deserve exceptional service. To ensure we reach this goal of excellence, getting the basics right while staying current on technology advances such as cloud computing, As A Service, or AI/Analytics is essential. Leveraging these advancements can make us stand out and secure our place in today's market. It is about discovering clever ways to use the technology, understanding exciting things that customers want from us, and how we will interact with the data to deliver more value to our customers. Those are going to be the sources of advantages in the future.
Align your choice of technology to the business goal
With technology evolving faster than ever before, organizations now have a variety of solutions at their fingertips when it comes to solving problems and meeting customer needs. However, introducing new technologies without considering their purpose or how well they will fit into an organization's existing strategies could lead to plenty of complications along the way - so careful consideration is crucial for businesses to get the most out of modern tech advancements. To help ensure that organizations make the most of any new technology they bring on board, it's important to establish clear goals and objectives beforehand. A digital strategy has to be established to ensure that the technology being implemented is aligned with the organization's overall mission, vision, and goals.
Digital strategy is unavoidable
A digital transformation needs a digital strategy that fuses the business goals with the latest innovative technologies, like cloud computing, artificial intelligence, analytics, and IoT. Such an approach will ensure they are ready to seize opportunities in this ever-evolving technology landscape. Your business goal could be to become a great company, improve internal business processes or provide an excellent digital service, delivering a fantastic customer experience; all can be achieved if you have a digital strategy aligned with your business strategy.
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