What is Callout extension Google ads?

As of my last knowledge update in September 2021, Google Ads supports various ad extensions that allow advertisers to provide additional information and enhance the visibility of their ads. However, there is no specific extension called "Callout extension" in Google Ads. It's possible that Google Ads may have introduced new features or updates since then.

Generally, callout extensions are a type of ad extension in Google Ads that allow advertisers to include additional text snippets within their ads. These snippets highlight specific features, offers, or benefits of the products or services being advertised. Callouts are typically short phrases or sentences that appear below the main ad copy.

By using callout extensions, advertisers can provide more detailed information to potential customers and increase the relevance and appeal of their ads. Examples of callout extensions include highlighting free shipping, 24/7 customer support, price matching, or any other unique selling points.

Please note that the Google Ads platform is subject to frequent updates and changes, so it's always a good idea to refer to the official Google Ads documentation or consult the latest resources for the most up-to-date information on available ad extensions and features.