What bread quality means to you?
Dimitrios Argyriou
Managing Director @GRAINAR | Helping Millers & Bakers to Grow
It is difficult to give a simple definition of quality; it means different things to different people. However, we can all agree that when we hear the words bread we all think about appearance, texture, smell, taste, and freshness.
Quality is a word that attracts consumers
??That’s why it is used so often by bakers. However, the limited shelf life and the nature of baked goods require them to have a deep understanding of the key factors affecting the quality of their products. The huge variety starting from bread, to pastry, biscuits, donuts, etc, the hundreds of ingredients if not more, the different recipes and methods, make the production of quality baked products seem like a Herculean task. Add to these the impact of, raw materials quality, the proficiency of the bakery staff, and the equipment efficiency, and then you can realize how great a challenge is for them to satisfy their customers every day.
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Can the traditional approach give a solution to an equation with so many variables?
The answer is, it is very difficult, even impossible. That’s why we propose a different methodology, a scientific approach, which is based on the latest developments of AI and Industrial Analytics. This will lead us to the ‘sweet spot’, where both consumers and manufacturers are satisfied.
So, as a company apart from selling the very best of flour & bread improvers; we offer also a great support to our customers by providing them access to innovative Product Development & Quality Methodology through Advanced?Experimental Tactics and Multivariate Data Analysis.?
Are you interested to learn how new technology can boost your company? If yes, then please do not hesitate to contact me at: [email protected]
??About Grainar
Together with our customers we improve the quality of baked goods and compensate for flour instability.?Grainar’s?excellence in bread and flour improvers is based on knowledge derived from the solid scientific background of its people and the vast practical experience of over 80 years of active involvement in the field.?Grainar?offers you a full range of baking enzymes that help you to improve your flour performance. Our complete portfolio of single and multi-activity enzymes can be used as targeted solutions for improving the volume of baked goods, dough handling and tolerance, crumb structure, crust color, and much more. Recently we added to our portfolio of activities the revolutionary Alfa Hybrid platform.?Grainar?invites you to discover more at?www.grainar.com
Technical Marketing & Sales Manager II Business Development & Partnership Manager II
2 年Very interesting article Mr. Dimitrios. With the wide range of bakeries available in the market, and most importantly the customers choice, it's essential to have the standards as per the products
Gesch?ftsführer bei Northernfoodtec, NFT GmbH
2 年That’s true Dimitrios . The thing is , to identify or to control the appropriate variables in recipes and processing , to repeat the wanted properties of quatilty data’s in case of baked goods.
Business Affair Advisor at GRAINAR
2 年Complimenti Dimitri!!!
Front Desk Staff at GRAINAR
2 年Quality is what makes customers coming! Well said it Dimitris
Shift Manager at GRAINAR
2 年Interesting thoughts ??