What is all the rage about “Pokemon Go” and why is it a game-changing game for Augmented Reality and more?

If you are not inundated with “Pokemon Go” in all your latest internet feeds, either you are have been on  a long vacation into wild or your Wi-fi connection is dead.

The old classic creature-capturing title by Nintendo has transformed itself , teaming up with Niantic Labs to create an augmented reality version of the game .  Here is what is so interesting about the AR driven game:

1. It is first of its kind experience in gaming, to bring your online avatars into the real life you live in , capture the creatures from a real place by travelling up to these locations and meeting with new people
2. It would refute to the claims of AR/VR applications which necessitate a head gear or a google glass to experience a virtual world, you are doing it through your smartphone
3. Pokemon Go is an outward virtual gaming experience, which would help you connect with people by being into reality , than through your virtual identities
4. It is going to shift the direction of VR games claiming the excitement of immersive experience in gaming. AR is the next game changer in gaming
5. Pokemon go will give new directions to usage of Bluetooth, Maps & GPS and lot for behavioural data
6. The AR will become more accessible with integrating right into your smartphone , and it has started with a much higher penetration compared to average usages of AR/VR games
7. It gives an opportunity for brands to do real time agile marketing
8. Pokemon Go will also educate you about your surroundings, city , people and culture, each Pokestop (which is a real significant place in your locality) is provided with details of the place

So, Pokemon Go is not just an excitement in terms of re-living the childhood nostalgia, it is also an excitement around Augmented reality sharp-shooting on Virtual reality gaming, Social gaming getting real with real places and real people.

Go try it on iOS or Android, just be aware of the fact that you do not bump into strangers or enter a prohibited area or someone’s house in the search of your cute fat  Pokemon!