What 1.3 billion monthly active users can do for your business?

Dminor Studio Newsletter

September 17th, 2024

Friends,

Autumn?? is almost here.?

The weather has cooled down in New York.?

The kids are finally back to school.?

The rumor is that the Fed will cut interest rates this week.

Let’s hope it will help the US and the world economy if it happens.

It is time to prepare for last quarter’s business sprint.

What is your business plan for 2024 Q4?

Comment below and let me know.

In today’s issue:

• Transform Your Business Strategy: Leveraging WeChat for B2B Growth in China
• B2B Content Marketing Benchmarks, Budgets, and Trends: Outlook for 2024
• Why Your B2B Marketing Doubts Are Actually a Competitive Advantage?
• And more….

? My Daily Post

My Daily Post — I share my thoughts and learning on LinkedIn at 8:00 am (NY time) every Monday, Wednesday, and Friday, except for US holidays. Here are the 3 popular posts that might add value to you:

• Mastering the Art of Reaching Decision-Makers in the Digital Age
• Why Your B2B Marketing Doubts Are Actually a Competitive Advantage?
• Why WeChat Isn't Enough for B2B in China?

??? Transform Your Business Strategy: Leveraging WeChat for B2B Growth in China

WeChat isn't just an app; it's a lifestyle in China.?

According to Statista , WeChat has 1.3 billion monthly active users in 2024.

It is equal to about 80 percent of China’s total population.?

Imagine having one platform where you can engage, educate, and convert your prospects.?

That's the potential WeChat brings to the table.

Align with Your Business Strategy

Your WeChat marketing strategy should mirror your overarching business goals.?

....The full content is in the newsletter.

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??♂? My Picks

• B2B Content Marketing Benchmarks, Budgets, and Trends: Outlook for 2024? — This article has comprehensive information on AI use, team structure, budget, etc. If you are doing B2B content marketing, it is a good read.
• X in 2024: A Recap of Everything Marketers & Advertisers Need to Know — Many things have changed since Elon Musk took over Twitter. Some people don’t really like those changes. But X still remains one of the most influential social media on the internet.
• How to Write Prompts for ChatGPT — Good questions lead to good answers. That is why learning how to write good AI prompts is important.?
• 2024 Little Red Book (Xiaohongshu) Marketing — Little Red Book is China’s answer to Instagram. It has been a social media and e-commerce platform for younger generation in China. I have heard that the younger generation in China searches for online answers in Little Red Book instead of Baidu.

?? What I Have read

• Kevin Rose — Kevin Rose is a well-respected internet entrepreneur and investor. If you are interested in something new in tech, wellness, and investment, you are in the right place.?

?? What I have watched

• Shetland — I literally watched every season. It has been my all-time favorite British crime drama. I never could nail who the murderer was until the ending (unlike most American crime dramas). Plus, you can enjoy the beautiful landscape of Shetland. Highly recommend.?

Before you go: Here are 2 ways I can help

1. B2B Digital Marketing Solution — We help B2B companies grow business through proven B2B digital marketing approaches.
2. China B2B Digital Marketing Solution — We use China-specific digital marketing approaches to help B2B companies grow in China market.

Thanks for reading, and be well??.

Stephen Tseng

dminorstudio.com