We're so back baby
Summer is over, and what a summer it was. Some may say it was the greatest summer of all time. I personally would be one of those people, because I had a blast. Hope you did as well.
If not, hopefully this weeks content will make up for that. If you did, this should be the cherry on top.
Either way, enjoy this weeks content and welcome back to reality for me :)
This weeks content
Build your own signal monitoring Clay table
Here's how you can set up your own signal monitoring workflow using Clay and Google News.
Lots of folks didn't know how to monitor signals like new product launches, brand partnerships, store expansion, etc.
So here's a tutorial..
And while there are other ways to monitor this that might get you a higher match rate for the smaller guys out there, using Google News is a great ways to capture a lot of great signals the moment they happen.
In this workflow we're using Google News, Make, and of course Clay to build our own signal monitoring engine to power some awesome outbound campaigns.
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Other Clay related stuff
Not long ago Eric and I decided to stop working together at Growth Engine X. That means for now I'll be able to take some time to clear my head, but it also means I'll have some time to help others implement Clay at their company.
So if you're heading up a revenue team or an agency and you want to get more out of Clay, shoot me a message and we can hopefully work together.
Off-topic
It was the greatest summer ever. I won't bore you with the swimming pool pics even though I've got plenty (and by plenty I mean probably hundreds).
Instead, here's a pic from a solo trip I took the EPT Barcelona (European Poker Tour). Was a cool experience and I managed to get pretty far in the $1000 side event, finishing 25th for $20k.
Bit of a deception in the end but still had a blast.