We're giving it all away!

We're giving it all away!

So this is like the season finale. Except it's really just the last two audiobook chapters of the book 'Hello $Firstname'. They're out now - on Spotify, Apple Podcasts and all that... Check out the last two chapters - or the full audiobook playlist! (below)

Break Through the Glass Ceilings of Personalization!

I must say that I really do like the last chapter - it's not about describing maturity levels (enough of that already) as much as it is about breaking through - from one level to the next. Just knowing how it looks at the next level doesn't necessarily tell you how to get there. That's what this chapter is about.

The glass ceilings between the maturity levels of personalization and how to break through them.


Listen to the full audiobook

Yes - it's true. Not only is every single audiobook chapter now available on Apple Podcasts and Spotify. We even put together a playlist for you and your colleagues. Why not share that with you marketing team?



The plan is to continue the 'Hello $Firstname'-podcast after summer. Stay tuned!


Happy listening and happy summer!

Rasmus Houlind, Frans Riemersma, Arild Horsberg and Mattias Andersson


P.S.

The full book is available in print and kindle and can be bought here.

(or your local amazon...)

An abstract of the book can be downloaded here.

All models and illustrations from the book can be downloaded here.

Book me for a presentation, meeting or talk here!

要查看或添加评论,请登录

Rasmus Houlind ??的更多文章

社区洞察

其他会员也浏览了