Welcome to the Returns Roundup ??
While making returns easier for the shopper may be profitable for some retailers, it can be detrimental to others if the operational business side of returns management is poorly executed.
In such cases, convenient return policies for shoppers can lead to high return volumes that become hard to handle, and the customers are the ones to pay the price.
While initiating a return might be easy, getting the actual return processed becomes tedious and frustrating if:
All the words you need to know as an ecommerce retailer!?Save this in your bookmarks bar and use it as a resource whenever you get stumped by a new retail term.?
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Many retailers prefer leveraging product exchanges over refunds because it allows them to keep all or part of the revenue from the original purchase while still keeping a product in the hands of the customer.
However, most customers just like getting their money back. So, having a high exchange rate often requires some encouragement from the retailer.
Read on to learn about four creative ways to incentivize exchanges over refunds.
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Our team has four active Venture for America fellows, including our content marketing associate, Taz Alam, who wrote a piece for?Technicall.y?on her experience working for us as a fellow.?
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How to Reduce Returns in Ecommerce: 7 Best Practices:
Return Magic shuts down on July 6h. If you, or anyone in your network, uses Return Magic, be sure to spread the word so no one is left without a way to process returns!?
We've also put together resources for anyone still on the fence about making the switch:?ReturnLogic vs. Return Magic
Luckily, with time winding down, we've got the migration process down to a science. Usually only takes a?single setup call.?
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