Welcome to Marketing vs Hawking

Let’s spill the beans ????

Today start the series on ?????????????????? ???? ??????????????

Like I mentioned earlier the aim for the blog series

I came up with a plan to help achieve the goal because that’s when the mission is accomplished.

The blog contents are:

Week 2: Introduction of Marketing: Anuoluwapo Ademuyiwa, MBADeji Okufi?the headmaster of Links and Metrics marketing agency

Week 3: we will dive into the difference between marketing and hawking by Ngozi Ogbonna

Week 4: we will discuss marketing and strategy Deji Okufi?the headmaster of Links and Metrics marketing agency

Week 5: the attitude of a great marketer and their secret by Samson Agbaeze - Ajala?

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According to Philip Kotler marketing is the science and art of exploring, creating, and delivering value to satisfy the needs of a target market at a profit.?

Which has leads us to the two types of marketing which are “the science and the art” which I call the right and left brain of marketing.

to succeed as a marketer you need to work with the two.

Psychologists believe the human brain is separated into two parts, which are referred to as the “left brain” and the “right brain.”?

the left brain is predominantly science-driven marketers.?

The right brain is responsible for creative thinking and artistic intuition— which is why artistically inclined marketers are considered to be “right-brain” thinkers.

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This is the “right-brain” marketer who focuses their energy on producing high-quality marketing materials that capture the hearts and minds of their audience. They may understand the importance of marketing data, but they know creativity breeds success that can’t be found in spreadsheets and reports.

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Marketing science is the principles of science that are based on experiments, constant research, observation, collection of data, and interpretation.

Just as creativity comes from the “right-brain”, science-driven marketers are predominantly “left-brain” thinkers. That’s to say they operate based on logic, facts, and analysis rather than emotions and artistic intuition.

Before I spill all the beans today let me go and come back next week

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see you next week