This week's must-reads - This is Your Brain On-Boarding: How to Turn Visitors Into Users

In my work as a behavioral designer, I come across stories on the importance of using psychology to influence behavior. Here's my weekly round-up of the most important stories at the intersection of psychology, technology, and business.

This is Your Brain On-Boarding: How to Turn Visitors Into Users

User onboarding is a four-step process to consider in order to create strong user habits. Through onboarding, we can create user behaviors more easily.

How to Clear Your Computer of Focus-Draining Distraction

How to finally create a distraction-free desktop so you can focus and get your best work done.

Lean Startup’s Eric Ries on How to Make ‘Gatekeepers’ a Source of Power

As companies add 'gatekeeper' functions like Legal, Finance, IT and Compliance, they tend to slow way down. But they don't have to.

How to fix push notifications

The red dots deserve a second chance.

The Principle of Commitment and Behavioral Consistency

Getting users to make a small commitment and follow up on it can increase engagement with content.

Many Drugs and Many Doctors Lead to Many Mistakes

Calling all coders: We need a better prescription-tracking app.

Nir Eyal is the author of Hooked: How to Build Habit-Forming Products and blogs about the psychology of products at NirAndFar.com. For more insights on changing behavior, join his free newsletter and receive a free workbook.