- Hashtags update: Starting Dec 13, users won’t be able to follow hashtags, though they’ll still help with search and discovery.
- Fresh start option: Instagram is testing a feature that lets users reset content recommendations on Explore, Reels, and Feed.
- Story Highlights update: Instagram will move Story Highlights to a new section in your profile.
This Week’s Instagram Updates:
- Hashtag change: Starting December 13th, you won’t be able to follow hashtags on Instagram. They’ll still help with search and discovery, but their role in the platform is changing and they’re not as central as before.
- Reset your recommendations: Instagram is testing a feature that lets you reset content recommendations on Explore, Reels, and your Feed. If you want a fresh start, you’ll be able to switch things up and get a new stream of content.
- Story Highlights update: Instagram is moving Story Highlights into their own section in your profile, rather than keeping them at the top of your grid. They’ll still appear in the grid, but where exactly remains unclear for now.
PS: Australia is moving forward with a new bill that would restrict social media use for people under 16. If passed, it could impact how young users engage with social platforms.
Which of these updates do you think will have the biggest impact on your Instagram strategy? Let us know in the comments!
