Here's your weekly dose of marketing updates. Here are some of the exciting topics we curated this week.
- Meta Shares New Insights into How to Maximize Your Content Reach on Facebook - We've all seen how easily your content can get lost amongst other brands. Several factors influence Facebook's news feed algorithm. If you're looking for ways to make your content stand out, these suggestions could help. Read More
- Tips for Encouraging Engagement During a Virtual Event - Getting people to sign up for a virtual event can be difficult, but keeping them interested after that is another matter. If you don't want your efforts to go in vain, you must take steps to promote involvement throughout the event. Here are some suggestions for how marketers might make their upcoming virtual events more appealing. Read More
- How to Effectively Reach Adult and Senior Audiences in Social Media- There is a growing trend of senior audiences using the internet. As a result, the way services are acquired and delivered to senior customers will undoubtedly change dramatically. With the majority of seniors having a high level of spending power, this could represent a potential pool for increased sales, service subscriptions, and overall business growth. Continue reading to learn how older people use the internet and how you can use this information to improve the effectiveness of your marketing efforts. Read More
- 5 Key Twitter Marketing Tips to Maximize Your Holiday Sales Push - It’s that time of the year again, where shoppers are more inclined to buy - the holiday season. Despite having less overall users than other platforms, it is still very influential, with many industry leaders and journalists using it as a key research and outreach tool. As previously stated, Twitter's goal is to get your content in front of key influencers, who can then help amplify your message to a larger audience. These notes will assist you in improving your Twitter strategy as the new year approaches, as well as capitalizing on key discussions and trends that could significantly expand your Twitter audience. Read More
- How to Easily Scale Instagram Ads - You've probably noticed that any Instagram ad set you create goes through a learning phase. Throughout this time, Meta actively adjusts your Instagram ad settings for the best results. Because of the inconsistency of ad delivery and campaign performance during the learning period, campaign costs may suffer. Continue reading to avoid these pitfalls. Read More