The Weekly Widget ~ 9/08/19

Things You Should Know

Let’s start with the Good news first. Facebook inks Video deals with more broadcasters in Aus

More in-stream possibilities across Seven, Nine, Junkee, Pedestrian. Good from you FB.

And the bad. Instagram (by Facebook) has been hacked & harvested for its data.

Even after The Great Hack, Facebook is still struggling with privacy.

Cool Stuff

Insta is bringing an AR green screen effect to Stories. Imagine the possibilities for getting out of family events!

Ahh I’d love to go the christening, but I’m currently at Jurassic Park. 

The Nerd Corner

One for the nerds out there. Some classic Ad Fraud in Asia, circumventing the Facebook audience network.

Have you downloaded Power Clean App? Yeah, well they’ve mugged you right off – click injection 101.

Maybe the world isn’t doomed, maybe the old ways of working are.

ANOTHER future-facing piece on Cookie-less environments. This time with a data cleanroom?!

What We’ve Learned

TikTok is a buzzword for all CMO’s currently, is it worth the hype?

Well, it’s growing. Some might say it’s filling that Vine-shaped hole for 12-25 Year olds (and a 29 year old)

Snap’s venture into Gaming, brings with it a new ad format my dudes. Incentivised ads!

What a delight Snap are turning out to be. Their ad offering is growing exponentially, I’m all in.

And Finally

*Attends one 5G conference* THIS IS THE FUTURE. FORGET DATA, THIS IS THE NEW OIL. PUT IT IN MY VEINS.

In all seriousness, 5G is extremely exciting and a solid article on how mobile advertising will evolve.