Weekly Tech Update: September 10th, 2024

Apple Unveils New Products at Glowtime

苹果 introduced its highly anticipated iPhone 16 series, Apple Watch Series 10, and three new AirPods models during the "It’s Glowtime" event. Contrary to expectations, there were no price hikes, with the iPhone 16 Pro starting at $999 and the iPhone 16 Pro Max at $1,199—matching last year's iPhone 15 pricing. The AirPods lineup saw the addition of the entry-level AirPods 4 priced at $129, and a higher-end version with active noise cancellation (ANC) for $179. Apple also refreshed the AirPods Max, priced at $549. Additionally, AirPods Pro 2 received a significant upgrade, offering hearing aid functionality and a home-based hearing test via free software updates, pending regulatory approval. These updates signal 苹果 ’s focus on expanding healthcare offerings while maintaining competitive pricing.

Google Faces Second Antitrust Trial

The U.S. government’s antitrust actions ramped up this week as 谷歌 faces its second trial of the year, this time focusing on the company’s advertising technology monopoly. The trial, expected to last four weeks in Northern Virginia, highlights 谷歌 ’s dominance in the ad tech space and could have broader implications for its business model. This is part of a wider government push, which also targets companies like Tapestry and Capri Holdings.

Oracle and AWS Launch New Database Service

甲骨文 and Amazon Web Services (AWS) have announced the launch of Oracle Database AWS, a new product that allows clients to access Oracle Autonomous Database and Exadata services within AWS. This partnership promises a seamless integration between Oracle and AWS infrastructures, enabling users to connect data from Oracle databases with AWS services, such as Amazon Elastic Compute Cloud and AWS Analytics. The collaboration marks a strategic effort to deliver a unified cloud experience, although financial details were not disclosed.