Weekly Q&A
Topics include:
New question for you frankie. When running cold email outreach within a certain niche, I can only get my hands on so many personal emails. The list isnt great, meaning I will burn through it fast.. Do you think I should be sending to other niches aswell?
How do you structure your work time when traveling? For context I'm studying abroad in Spain until April and I'm finding it difficult to stay consistent with my work because there's 43000 things to do and even more people trying to get you to do them. What's your solution to this?
Good morning everyone! I'm running 4 campaigns targeting different niches. My deliverability ranges from 50-60% but I am having a huge issue with positive replies.
I tried making my copy shorter (2-3 sentences), added trigger CTA, and adjusted my offer to be more appealing, but the results haven't improved.
Would love to have someone look over my campaign over a quick Zoom and tell me what could be improved to get better responses.
Question for ya'll. What size tickets do you market for your clients?
Is the service or product you advertise for them 3, 4, 5 figures?
I keep overthinking this point thinking that advertising a service that is 2-3k (one time) cannot get me any clients that pay decent sums.
This may be a dumb question but should you focus on building client experience systems first before client acquisition if your bootstrapping your agency. Feels like a chicken vs egg problem
Hey all, starting to do the things iv been putting of for 2 years! Sales! Need to reach out to people on LinkedIn and connect, does anyone have a go to strategy/process to get people reply and book call etc?
Cheers
* Frankie, quick question. I'm looking at the referral partner approach (focusing on FB group owners right now). Would you recommend keeping it as a separate strategy to asking for permission to post content in their space?
Since the referral partner strategy is all about doing/giving without asking for something in return, I feel like requesting to post content after doing something for them would be the wrong move.
* Anyone else find it hard to give a shit about the industry they're in?
* Not very often that I post anything anywhere tbh, but felt like I just had to do it. So, today it just snapped. I have been going over literally everything that i′ve been doing lately regarding client acquisition, and I can sure say that something is not how it is supposed to be..
I read Frankies book, and I′ve implemented alot from it, but something was missing. This something is what Dan Kennedy explains the best "Its the offer, stupid" and sure as shit, he is completely right. I have totally forgot to let the offer do the heavy lifting..
For a long time, I′ve wondered what an offer really is, and how it looks like when implemented (guess the brainfog took over).. Well, brainfog no more. Its just literally so clear now, I feel stupid.
Although I havent put my new offer to work yet, it still make so much difference actually wrapping my head around what it really means to have an irresistable offer. It feels like I just discovered fire for the first time.
Risk-reversal is powerful stuff, and is hopefully going to be the fuel that fuels my agency to new groundbreaking heights.
Random thoughts from Norway.
*I have a question Frankie Fihn. Have you run offers that are entirely commission-based for lead gen? I mean completely commission-based. It would mean no retainer and we pay for the ads, then charge the client per lead provided.
This sounds like a very seductive offer in my head. Obviously, there's a lot of risk on my side. Bad idea?
I believe there was something on this in the book actually, but my memory isn't fresh.
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