Weekly News Letter

I hope everyone has had a great week. Although the roads have been quieter, the feedback on our latest tools has been anything but. Everywhere I’ve been, the new Pipe Cut Pro pipe cutters and the Superfire Pro brazing torch have been generating a lot of interest.

The Pipe Cut Pro has been praised for its solid build quality and precision cutting, with many commenting on how robust it feels in hand. A familiar comment that keeps coming up: "Glad to see your 28mm cutter is now metal."

Meanwhile, the Superfire Pro brazing torch is making an impact with its quick-change nozzle system, offering versatility that professionals appreciate. Many have highlighted the ergonomic design, making it comfortable for prolonged use.

Looking ahead, we’re expecting the spare kit for the Pipe Cut Pro to arrive in the coming months, ensuring users can maintain their cutters for long-term performance.

Upcoming Demo Mornings

This Wednesday, 5th February, I’ll be at HPS Sevenoaks for a Rothenberger demo morning—a great opportunity to get hands-on with our top tools, learn expert tips, and take advantage of exclusive offers available on the day.

It’s not just me out on the road—our sales managers across the UK will also be hosting demo mornings next week. Keep an eye on our socials and our interactive map to see where we’ll be.

Also in This Edition:

Spotlight on an outstanding stand display—raising the bar for tool presentation.

Tool of the Week—a must-have for every professional.

Looking forward to catching up with many of you at HPS Sevenoaks! Let us know if you're attending or if you've had the chance to try out the new Pipe Cut Pro or Superfire Pro. Feedback is always welcome.

Outstanding Stands

A well-presented tool display doesn’t just showcase products—it enhances the customer experience, making it easier for professionals to find high-quality, trade-ready solutions at a glance. Thompson & Leigh has set a new benchmark with their 1-metre red profile stand, bringing together both Rothenberger and Wyndam tools in a sleek and highly visible setup.

The bold red stand design immediately grabs attention, reinforcing Rothenberger’s signature branding while complementing the reliability and strength of both product lines. Every tool is positioned with purpose, ensuring easy access and clear visibility of key specifications, from pipe cutters and pressing tools to brazing torches and accessories.

Displaying Rothenberger and Wyndam side by side provides a well-rounded offering, giving customers a wider selection of premium tools and consumables in one place. Whether professionals are looking for high-performance cutting and pressing solutions or essential trade accessories, this stand ensures they have everything they need in one go.

A great display doesn’t just look good—it adds real value to merchants and customers alike. Thompson & Leigh has done an excellent job in making sure this stand is as practical as it is eye-catching. Well stocked, well laid out, and built to drive engagement, it’s a fantastic addition to the branch.

If you’re in the area, it’s well worth stopping by to check it out. A big thanks to Thompson & Leigh for their commitment to presenting our tools in the best possible way. Quality tools deserve a quality display—and this stand delivers.

What Makes a Great Demo Morning?

A well-run demo morning is more than just a sales opportunity—it’s a chance to engage with customers, showcase the quality and efficiency of Rothenberger tools, and strengthen relationships with merchants and tradespeople. Across the UK, our sales managers arrange some of the most exceptional demo mornings, bringing their expertise, product knowledge, and hands-on approach to branches nationwide.

The Role of Our Sales Managers in Delivering Outstanding Demo Mornings

Our sales managers are at the heart of our demo events, ensuring that every session is tailored to the needs of both merchants and their customers. Their work includes:

• Planning and Coordination – Each event is carefully scheduled with merchants to ensure maximum attendance and engagement. Sales managers work closely with branch teams to identify the best times, promote the event in advance, and ensure the right tools are available.
• Tailored Demonstrations – Every trade professional has different needs, so our sales managers adapt their approach. Whether it’s pipe pressing, brazing, cutting, or drain cleaning, they demonstrate the tools that will make the biggest impact for attendees.
• Hands-On Training – Beyond simply showcasing tools, sales managers encourage customers to get involved. Hands-on experience builds confidence, and they take time to guide customers through the correct use, maintenance, and troubleshooting of the equipment.
• Trade Insights and Support – With extensive experience in the industry, our sales managers provide real-world advice, from best practices on-site to tips for getting the most out of each tool.
• Merchant Engagement – A great demo morning doesn’t just support customers—it helps merchants too. Sales managers ensure that branch staff fully understand the tools, so they can continue to promote and sell them long after the event.

Hands-On Experience

The best way to demonstrate a tool’s benefits is to let customers use it themselves. A strong demo includes:

• Live demonstrations of tools in real-world applications, such as pipe cutting, pressing, bending, or brazing.
• Customer try-outs with sample materials, allow tradespeople to feel the difference in performance.
• Comparison challenges, showing how Rothenberger tools outperform alternatives in speed, ease of use, and durability.

Expert Knowledge and Practical Tips

Beyond showcasing the tools, it’s important to provide insights that professionals can use on the job. This includes:

• Explaining features and benefits in a way that relates to daily trade challenges.
• Sharing tips and techniques, such as best practices for brazing, maintaining press jaws, or avoiding common mistakes.
• Answering questions and discussing real-world applications, ensuring attendees leave with useful knowledge.

Exclusive Offers and Incentives

A strong incentive can drive interest and increase sales on the day. This can include:

• Special pricing on key tools such as press kits, cutting equipment, or brazing kits.
• Prize draws or giveaways, with small tool accessories or branded merchandise.
• Bundle deals that encourage customers to invest in a complete solution.
• Social media engagement incentives, such as giveaways for attendees who tag and share the event online.

Customer Engagement and Merchant Support

A demo morning should also focus on building lasting relationships. This means:

• Engaging in conversations with customers to understand their needs and challenges.
• Gathering feedback on the tools and any additional training or products they’d like to see.
• Involving merchant staff so they can confidently continue promoting the tools after the event.

Promotion and Follow-Up

A successful demo morning starts before the event and continues afterwards.

• Before the event: Announcing it on LinkedIn and social media, ensuring branch staff promote it to customers, and confirming stock levels for immediate sales.
• During the event: Taking photos and videos, encouraging attendees to share their experiences online.
• After the event: Posting a follow-up, thanking attendees and the hosting branch, and gathering feedback from merchants on sales performance and interest in future events.

Delivering Excellence Across the UK

With sales managers covering regions across the UK, Rothenberger is committed to delivering high-quality demonstrations that help trade professionals work smarter, faster, and more efficiently. Whether it’s a local branch event or a national roadshow, our team ensures every demo morning delivers practical value, expert knowledge, and an interactive experience that sets Rothenberger apart.

I will be at HPS Sevenoaks on Wednesday, February 5th, for a demo morning. Looking forward to catching up with customers, showcasing tools in action, and making it a great event. If you’ve attended a Rothenberger demo recently, I’d love to hear your thoughts on what makes these events so valuable.

Tool of the Week

Rothenberger Rofrost Turbo 2 R290 Pipe Freezer (1500004196)

The Rothenberger Rofrost Turbo 2 R290 is a next-generation pipe-freezing unit designed for professional plumbers and HVAC engineers who need to carry out pipe repairs and installations without draining the system. This latest model offers faster freezing times, an eco-friendly R290 refrigerant, and a more compact, lightweight design—making it easier to transport and handle on-site.

Key Features and Benefits

1. Faster and More Efficient Freezing Performance

The Rofrost Turbo 2 delivers rapid and reliable freezing across a wide range of pipe sizes, allowing engineers to work quickly and efficiently.

• Freezes copper and steel pipes from 10mm to 54mm
• Maintains a secure ice plug to prevent water flow while repairs are carried out.
• Designed for both vertical and horizontal pipes, offering greater flexibility in tight spaces.
• Faster freezing times reduce job completion time and minimize disruption to customers.

2. Compact and Lightweight Design

One of the most significant improvements in this latest model is the reduction in both size and weight, making it easier to carry, transport, and manoeuvre.

• More compact overall dimensions, making it ideal for use in tight spaces such as boiler cupboards and under sinks.
• Lighter weight for improved portability, reducing strain when moving between jobs.
• Still maintains high freezing power, ensuring no compromise on performance despite the smaller form factor.

3. Eco-Friendly R290 Refrigerant

The switch to R290 refrigerant aligns with modern environmental regulations, offering a sustainable and efficient alternative to older refrigerants.

• Lower global warming potential (GWP) compared to previous refrigerants.
• Increased cooling efficiency, leading to faster freezing times.
• F-Gas regulation compliance, making it a future-proof investment for professionals.

4. Intelligent Electronic Control Unit (ECU)

The built-in ECU display takes the guesswork out of pipe freezing, providing real-time monitoring and automated control.

• Temperature display ensures optimal freezing conditions.
• Automatic regulation of freezing performance improves efficiency and reliability.
• Visual and audible alerts prevent user errors and enhance safety.

5. Enhanced Freezing Clamps for Precision and Durability

The ergonomically designed freezing clamps ensure a secure and even grip around the pipe, leading to uniform ice plug formation.

• Quick and easy attachment, even in confined spaces.
• Durable construction, built for long-term use in tough working conditions.

Portability and Practicality

The reduced size and weight make the Rofrost Turbo 2 even more practical for everyday use on the go.

• Compact carry case included for easy transport and tool protection.
• Quick-connect hoses ensure fast setup and teardown, improving job efficiency.
• Ideal for mobile engineers, allowing them to carry high-performance freezing equipment without the bulk.

Real-World Applications

The Rofrost Turbo 2 R290 is perfect for:

• Plumbers working on domestic and commercial heating systems, allowing for pipe repairs without draining radiators or cutting off entire sections.
• HVAC professionals handling refrigerant lines, ensuring clean and controlled service procedures.
• Emergency repair scenarios, where speed and efficiency are crucial to minimizing downtime.

Verdict: Compact, Powerful, and More Efficient Than Ever

The Rothenberger Rofrost Turbo 2 R290 is a top-tier pipe-freezing system that brings together faster performance, environmental sustainability, and improved portability. The reduction in size and weight makes this latest model even more practical for everyday use, without compromising on power or reliability.

Fast, efficient freezing for a wide range of pipe sizes Compact and lightweight design for improved portability Eco-friendly R290 refrigerant for sustainability and compliance Intelligent ECU control for precision and efficiency

For engineers looking for a reliable, high-performance freezing unit that’s easier to transport and handle, the Rofrost Turbo 2 R290 is an excellent investment that delivers speed, reliability, and convenience.

Finally.....

Well that's an end to another week and I hope you have an excellent weekend, I might have mentioned before that I will be at HPS Sevenoaks on Wednesday and the week after I will be at Plumb Centre Greenford, but more of that next week.

So until then, have a good one.

Paul