Weekly Event Marketing Digest #4
What will future?events?look like? Explore more?event?marketing and popular trends?in?2022.
(1)?Are you scrolling through Linkedin to search for some event marketing tips? There you go!
Event marketing is believed to be a powerful way of lead generation. Therefore, your event must be successful in generating this significant effect. It can be hard to kickstart an event for marketing, so having some strategies ready in your pocket will save you time and effort. Here are 7 tips for bringing your event to success.
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(2)?“For the first time ever, the CES 2022 was a hybrid event, with attendees able to either visit in person or without leaving their homes…With 20% of marketing budgets typically going on events, this is going to be an important trend for marketers to be aware of.”
We, as event marketers, are always keen on adapting to the new tech trend. Integrating tech into our event provides a more immersive experience for our attendees. This article tells you about five biggest marketing tech trends in 2022, which two of them are important to us as an event marketer.
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(3)?How do I get started in B2b marketing? How do I get into event marketing? How do you market a B2b event? How do you organize a B2b event? What are the 5 C’s of event marketing?
We understand that there can be tons of questions in your mind when you first kick start a B2b business. Therefore, we have researched event marketing news to offer you everything you need to know about B2b business. Today’s article provides you with the basics you need to know about B2b event marketing, such as the steps for setting up an event, the 5 C’s of event marketing, and the responsibility of B2b marketing.
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(4)?“Consumer studies show that the modern day buyer is terribly bored of brands blowing their own trumpet through static web displays and pop-up ads, and craves rich and immersive experiences in which he/ she can participate and decide. Metaverse offers such an experience in 3D and even 4D…”
Metaverse offers us a lot of possibilities. Have you considered integrating metaverse into your event marketing? This article will provide you with insights of possibilities brought by metaverse. So next time, when you are planning an event, you can consider maximizing the effectiveness of your event with the use of metaverse.
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(5)?We’ve all heard of exhibitions of fashion, sports and business, but have you ever heard of dental exhibitions?
Through dental exhibitions, the dental industry increases their customer’s brand awareness and establishes contact with equipment providers for a wiser investment. Visitors of the exhibition, at the same time, can approach the company representative for inquiring more in-depth information which they can hardly find on the website. Holding a dental exhibition actually creates a win-win situation for business and customers. This further proves to us that event marketing can be adopted in different areas.
See you guys next week!