Weekly Digest #4: Schools Who Use AI Creatively and Strategies for Highly Involved Parents
Stay updated with the latest insights for K-12 marketing and admissions professionals.
1. AI Meets Ambition: A Teacher’s Heartwarming Gift to Her Students ??
How do you inspire students to truly believe in their dreams? ??????
A remarkable teacher found a creative way to do just that—by using AI-generated images to show her students what their future selves could look like, based on their aspirations. She laminated these personalized AI photos and gifted them their “future selves.” Needless to say, their reactions were priceless! The video instantly became viral - racking up millions of views across several platforms.
This wasn’t just about cool technology; this was about using AI for the greater good - turning dreams into something tangible. The students didn’t just hear words of encouragement—they saw themselves as future doctors, artists, engineers, and leaders, sparking motivation that words alone might never achieve.
In what creative ways does your school use AI? ??
2. Four Creative Ways to Stand Out to Highly Involved Parents ??
How can your school effectively engage parents who are deeply involved in their children’s education? ??
Parents are getting more and more involved in their children's education especially given the rising cost of education. Here are four creative strategies to cater to these parents:
1. Personalized Communication: Tailor messages to address individual parent interests and concerns, demonstrating that the school values their involvement.
2. Exclusive Events: Organize workshops or seminars that cater to engaged parents, providing them with valuable insights and fostering a sense of community.
3. Parent-Led Initiatives: Encourage parents to lead or participate in school projects, leveraging their skills and reinforcing their integral role in the school community.
4. Transparent Feedback Channels: Establish clear avenues for parents to share feedback and ideas, ensuring they feel heard and valued.
By implementing these strategies, schools can build stronger partnerships with highly involved parents, enhancing the educational experience for students.
Is your school ready to deepen its engagement with dedicated parents? ??
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3. Sustaining School Marketing Beyond the First Day ??
Are you focusing your school’s marketing efforts only around admissions season? ??
Many institutions ramp up their marketing efforts leading up to the first day of school but then taper off as the year progresses. However, continuous marketing is essential to maintain engagement with current families, attract prospective students, and uphold the school’s reputation. Regular updates, showcasing student achievements, and highlighting ongoing events keep the community informed and invested. Moreover, consistent communication reinforces the school’s values and successes, ensuring that the institution remains top-of-mind for both current and potential stakeholders.
By extending marketing initiatives beyond the initial enrollment period, schools can foster a vibrant and engaged community year-round.
What’s your strategy to keep your school’s story alive all year long? ??
4. The Yalla 100: UAE’s Standout Schools Guide for 2025 ??
How can your school stand out in a competitive UAE education market? ??
The Yalla 100 StandOut UAE Schools Guide, created in partnership with Carfax Education , highlights the top 100 schools across the Emirates. This independently verified guide evaluates schools based on academic results, facilities, extracurricular offerings, leadership, pastoral care, and future readiness. Being featured in such a guide isn’t just a recognition—it’s a marketing asset that builds credibility with prospective families.
For marketing and admissions teams, inclusion in the Yalla 100 can significantly boost brand visibility. It’s also a great resource to analyze how top schools differentiate themselves and identify strategies your school can adopt to enhance its positioning.
Is your school taking the right steps to be recognized as a standout institution? ??
5. Job Alerts ??
That’s a wrap for this week!
Thank you for checking out Ubrik's K12 Digest — catch you in the next edition! ??
For feedback or suggestions, reach out to Imran VP.
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