Weekly CASual #36: the AI revolution

Issue #035

Hey friends,

We're living in an AI revolution.

Generative AI’s impact on productivity will add trillions of dollars in value to the global economy.

In fact, a McKinsey study says that generative AI could add the equivalent of $2.6 trillion to $4.4 trillion annually across over 63 use cases, falling into customer operations, marketing and sales, software engineering, and R&D.

And here's the real dinger.

That study also said that AI has the potential to automate work activities that absorb 60 to 70% of employees’ time today.

(McKinsey's 2023 study)

So you're saying 60-70% of our work day will be automated by AI? ??

Time to adapt.

Not die. ??

How do you get ahead, while all the others allow fear or pessimism to completely stop them?

Emad Mostaque, a leader in AI and the founder of Stability AI, one of the companies behind Stable Diffusion, said it well:

Humans using AI will replace the humans that aren't using AI.

So, how can you adapt to AI?

First, make sure you're not just jumping on an AI tool because of a trend. Use AI when it makes sense.

Match up the AI tools to specialized goals and outcomes.

Some examples...

Midjourney will help you generate AI-generated images in seconds, based on a prompt – great for newsletters (like the CASual).

Content at Scale will help you replace hours of grunt work blogging, by generating long-form SEO content in minutes.

ElevenLabs is a natural-sounding speech synthesis and text-to-speech software, using artificial intelligence and deep learning, that can help you replace video oopsies without you having to re-film anything.

Think backwards.

What are you doing... what are you still spending hours of human work to do?

Then, go research the ideal AI tools that replace or augment all that work for you.

I made a video for you this week on this topic.

How to Get Ahead in the Future of AI While Others Lose.

Dos, our incredible producer, brought it to life with amazing effects. ??

Watch now:

Our new AI Detector Pro broke 200 customers ??

This week, we launched a brand new product from Content at Scale (not included in our subscriptions – an entirely separate, new product).

And you guys!!!

Over 200 customers signed up for it within the first 24 hours.

Unreal.

But it proves that we're onto something with our focus on humanlike, authentic content that truly rivals a good writer.

And it's not just about avoiding getting pinged as robotic on the radar of AI detectors... although that is important too.

It's about writing humanlike, better content.

Learn more about our AI Detector Pro, a product from the genius of our founder Justin McGill , in this new blog:

AI in the news

Podcasts about AI + life

I've had the honor and joy to be on a few fantastic podcasts lately.

Listen in now:

Community Creators with Shana Lynn Bresnahan 3 days ago: AI-Accelerated SEO: The Marketing Channel You’re Missing with Julia McCoy

Real Business Connections with Ben Albert ?? 4 days ago: LST #74: Julia McCoy || From Cult Survivor To AI Content Queen

Want to make bank referring?

by Steven Harvey , Partner Manager

Our top affiliates are earning thousands in recurring commissions per month by adding Content at Scale affiliate links to their blogs! ?? You can, too.

Find out how you can make the most of becoming a member of our Content at Scale affiliate program and get the lowdown on promoting a cutting-edge tool that'll, simply put, help you make money.

Join us places

Ben Harper , our Director of RevOps, will be here along with our founder Justin and COO Josh next week: National Entrepreneurs Convention October 2-3 in Birmingham, UK.

And yours truly is off doing a virtual and in-person speaking circuit. ??

I'm crafting cutting-edge talks with the latest and greatest on AI.

Want to be in the room?

Here's where you should be:

Looking for SEO case studies ??

Want to get featured in front of ~80,000 marketers and agencies on our channels? We're currently looking specifically for case studies from people that have ranked Content at Scale content in the top of Google.

Have content that's ranking? We want to feature you! Here's the form to fill out if you're in. This would get featured along with you/your business name on all of our channels.

Get started with Content at Scale.

Learn more here.

xo,

Julia