The Weekend Picklist ? Salesforce AI Cloud Roadmap, AI Cloud for Einstein GPT, and Salesforce + JavaScript

Every weekend, we’ll be delivering our top headlines – highlights from the previous week for you to enjoy with a cup of coffee!

Breaking News: Salesforce Announces AI Cloud for Einstein GPT?

At the Salesforce AI Day, Salesforce unveiled the AI Cloud, alongside the Einstein GPT Trust Layer, marking the latest advancements in AI implementation within their platform.?

AI Cloud is designed to provide real-time generative experiences across all applications and workflows, improving automation and enhancing user experience in various fields like sales, service, marketing, commerce, and development.

The Einstein GPT Trust Layer is part of the AI Cloud and aims to provide a safe environment for using generative AI. It assures data privacy and security by preventing large-language models from retaining sensitive customer data, reinforcing trust among Salesforce users. The separation of sensitive data from large-language models facilitates data governance controls while leveraging the power of generative AI.

Salesforce users have options when planning to work with generative AI. They can use Salesforce’s private AI models, leverage OpenAI’s ChatGPT due to a Salesforce and OpenAI partnership, incorporate Google Cloud's Vertex AI models, or utilize their own external model(s). Regardless of the choice made, Salesforce is prioritizing secure interactions and data privacy.?[Read More]

Salesforce AI Cloud Roadmap: 16 Products Rolling Out Soon

Salesforce has announced there will be 16 new products coming this summer, as part of its AI Cloud roadmap.?

At the core of this initiative is the Salesforce AI Cloud, aiming to deliver generative experiences across applications and workflows, and the Einstein GPT Trust Layer, addressing the adoption concerns of generative AI.?

?The rollout also includes Sales Email Generation, which auto-creates email content based on past success, and Reply Recommendations, offering service agents faster replies to customer Casese. It introduces Summarization, automatically generating Case conversation summaries, and Einstein GPT for Developers, enhancing developer productivity via an AI chat assistant.?

?Other offerings include Product Descriptions for auto-generating catalog data and Segment Generation, which simplifies audience segment creation, and more!

This ambitious AI Cloud roadmap demonstrates Salesforce's commitment to leading the AI evolution in CRM – all in a ‘trusted’ way. [Read More]

Salesforce + JavaScript: How Should Salesforce Developers Upskill?

Salesforce is evolving into a modern solution supporting numerous dedicated cloud offerings, including the JavaScript framework. This move appeals to developers keen to adapt to an increasingly AI-driven corporate landscape.?

The addition of JavaScript support in Salesforce invites a new pool of developers to build custom functionality for Salesforce applications and create more complex workflows. There are many reasons to move into the Salesforce ecosystem as a full stack JavaScript Developer…?

Pros:

• High demand for Salesforce developers: Numerous job opportunities.
• Diverse career paths: Potential for growth.
• Collaborative developer community.
• Competitive salaries: $116,000 – moving up to $155,000 with seniority
• High customizability: Enables building tailored solutions.?

Cons:

• Learning curve: Mastering Salesforce tools and architecture.
• Certification requirements: May be time-consuming and costly.

While there's a learning curve and certification requirements, overall it is considered a worthwhile investment. So if you’re a full stack JavaScript developer looking for your next career move, the Salesforce ecosystem might be the right place for you. [Read More]

Learn Salesforce Flow With These 10 Trailhead Badges

Salesforce Flow Builder is the go-to automation tool on the Salesforce platform, allowing you to build complex business processes using clicks, not code. Want to learn Flow? Look no further than these ten Trailhead badges.

Begin with Flow Builder Basics, which will teach you the fundamental aspects of the platform. Delve deeper with Data and Actions in Flows, where you'll learn about manipulating data within your flow . Flow Builder Logic equips you with the knowledge to control paths and variables using logic and formulas .

Next, Record-Triggered Flows, which will give you a foundational understanding , and Autolaunched and Scheduled Flows will guide you through creating screenless flows . Screen Flows helps you interact better with users through automation , and Step-by-Step Flow Testing ensures your flows work efficiently .

Master the art of diagnosis with Flow Troubleshooting, focusing on resolving common Flow issues , and build flows using external services with the help of Use External Services With a Flow .?

Finally, dive into the Ultimate Salesforce Flow Foundation Course by Tim Combridge , a comprehensive guide to Flow Builder. [Read More]

Master & Solve Salesforce User Adoption: Tips From Influencers

Salesforce excels in empowering businesses to manage customer relationships, generate leads, and close deals effectively. However, its complete capabilities are only realized with successful user adoption, which is a key determinant of a productive Salesforce implementation.

For this reason, PipeLaunch created The Ultimate Guide to Boost Salesforce User Adoption in 2023, a comprehensive eBook, designed to enhance your understanding of Salesforce and provide effective strategies for its optimal utilization.

User adoption issues in Salesforce often come from inadequate training, which leads to underutilization, incomplete data entry, limited collaboration, and reduced productivity. New CRM users may also face challenges due to insufficient support and communication. As Salesforce expert Sean Collins emphasizes, fostering a sense of ownership via regular communication and feedback boosts user adoption.

To address these issues, proactive monitoring of usage and key metrics, implementing Salesforce adoption dashboards for real-time insights, and leveraging AppExchange tools can significantly help. The eBook also provides valuable insights from industry experts on overcoming these challenges. [Read More]

LinkedIn Live - Latest and Greatest With Salesforce Nonprofit Cloud

Join us for a LinkedIn Live event with Silver Softworks as we explore the latest and greatest features of Salesforce Nonprofit Cloud. Our host, Aoife Spooner, will be joined by Zak Crammond – they will be discussing the current workings of Nonprofit Cloud, its future prospects, and migration strategies, as well as showcasing its powerful functionality in relation to program and case management. Don't miss this opportunity to optimize your nonprofit operations! [Register]?