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- TikTok Implements New Rules to Further Restrict Political Ads and Donations - Link
: TikTok’s moving to eliminate direct political influence in the app, by implementing new restrictions
on what politically-affiliated accounts can do, which includes the removal of donation and ad tools entirely for political groups.
- TikTok’s BeReal Clone App ‘TikTok Now’ is Now Available in Markets Outside the US - Link
: TikTok’s separate BeReal clone app is now available in regions outside the U.S., with people able to download ‘TikTok Now’
and get daily prompts to post a ‘Now’ clip, showing what they’re up to at a random time.
- Instagram Introduces Longer Stories Feature - Link
: Videos will no longer be split into separate story segments if under 60 seconds long.
- Meta Shares New Insights into How to Maximize Your Content Reach on Facebook - Link
: Meta has published a new overview
of how creators can maximize their reach on Facebook, and connect with more potential fans via News Feed distribution.
- Meta Announces Facebook Reels API to Enable Reels Sharing via Third Party Apps - Link
: Meta’s looking to help more creators and brands lean into Reels with the launch of the Facebook Reels API
, which will enable the posting of Reels clips via third-party video creation apps and social media management tools.
- YouTube Launches Beta Test of Super Thanks in Shorts - Link
: Now, YouTube has announced the next stage of this expansion, and provided examples of how Super Thanks in Shorts will work.
- Facebook users sue Meta, accusing the company of tracking on iOS through a loophole - Link
: Apple’s major privacy update to iOS last year made it much more difficult for apps to track user behavior beyond their own borders, but a new lawsuit alleges that Facebook and Instagram parent company Meta kept snooping through a workaround.
- Facebook adds new Pages features to help creators connect with fans and get discovered - Link
: Facebook is introducing new Pages features that are designed to help creators get discovered and connect with their followers, the company announced on Tuesday.
?? Industry News & Highlights:
- New Report Looks at Key eCommerce Trends and Approaches [Infographic] - Link
: This new report from DataFeedWatch
provides some perspective on this, based on analysis of over 15,000 shops in more than 60 regions.
- YouTube’s Looking to Provide Direct Monetization for Shorts, a Big Shift in the Short-Form Content Battle - Link
: The New York Times
reported that YouTube will soon add a new, direct monetization option for Shorts, which would provide a clearer pathway for short-form content creators to make money purely for their clips.
- Apple Music Replaces Pepsi as Sponsor of Super Bowl Halftime Show - Link
: Apple Music
will take over as the sponsor of the NFL
’s Super Bowl
halftime show, replacing Pepsi
as the key backer of the annual spectacle that typically draws one of the biggest single TV audiences of the year.
- Vice Tries To Make Art Basel A Hub For Brands - Link
: The media company is inviting brands to a pop-up experience at the Miami Beach art festival.
- Adobe’s Figma acquisition is a $20 billion bet to control the entire creative market - Link
: Adobe announced that it struck a $20 billion deal to acquire industry rival, Figma
.
- Best Marketing Campaigns of the Week - AdForum - Link
: Recent Ad Campaign highlights from around the world.
- Creativity Top 20 - AdAge - Link
: The AdAge Creativity Top 20 reflects the most viewed work on the site each day. The view counts are updated daily. This is a solid resource for weekly, timely updates on impressive campaigns from a variety of sectors that? people are paying attention to & reading about - and the agencies that produced them.
?? Social Trends & Insights:
- Twitter Shares New Insights into Evolving Gaming Discussion in the App [Infographic] - Link
: Twitter says that there were 1.5 billion tweets about gaming
worldwide and has provided some new data on the evolving gaming discussion
in the app, which provides more perspective on just how significant the topic is.
- 5 Key Twitter Marketing Tips to Maximize Your Holiday Sales Push - Link
: Twitter has released new best practices to note.
- The Basics of SEO in 2022 [Infographic]: The team from SEMRush
recently published a new explainer on SEO in 2022
, and how you can maximize your website’s Search performance.
- What Happens on the Internet Every Minute (2022 Version) [Infographic] - Link
: The team from Domo
have published their annual ‘Data Never Sleeps’ overview
, which looks at exactly how much activity is happening online every minute.
- New Report Underlines the Increasing Reliance on Social Platforms for News Content, Including TikTok - Link
: More people are turning to social media for the latest news and updates, according to the latest Pew Research study
of how people are staying informed, and where they’re getting their news updates.
- 10 Essential LinkedIn Stats All Social Media Marketers Should Know [Infographic] - Link
: The team from Oberlo
share the stats you need to know in this infographic.
- Twitter Trends - United States - Link
- Worldwide - Link
: Live tracker of the Top 50 trending topics on Twitter. Filterable by Country.
- The Top TikTok Trends to Try This Week - Link
: Each week, Later updates this resource with the top TikTok trends heating up on the feed, what they are, and how one can incorporate them into their strategy.
- The Top Instagram Reels Trends to Try This Week - Link
: As Reels & TikTok don’t always share the same trending formats - each week, Later updates this resource with the top Instagram Reels trends gaining traction on the feed, what they are, and how one can incorporate them into their strategy.
- NyQuil chicken isn’t actually a TikTok trend - Link
: NyQuil chicken is not a real threat to public health. But this week, the FDA issued a warning about what the agency perceived as a TikTok challenge encouraging users to cook raw chicken in a pool of NyQuil, a sleep-inducing cold medicine.
?? Content Creator Updates:
- Meta Adds New Tools to Help Promote Emerging Creators on Facebook - Link
: Meta has announced a range of new creator-focused elements, including new endorsement notifications to support fellow creators, new templates to help recognize top fans, restricted posts for subscribers and more - all via a suite of Facebook Page updates
.
- Can You Use AI-Generated Art in Your Digital Marketing and Content Efforts? - Link
: According to terms of use for DALL·E
, users do have the rights to use their creations for any purpose, including commercial usage. Read more at the link.
- YouTube Announces New ‘Creator Music’ Platform to Facilitate Music Licensing Deals - Link
: YouTube’s looking to make it easier for creators to use music in their video clips, with a new ‘Creator Music’ element
within YouTube Studio, which will provide a catalog of tracks that creators can legally use in their long-form videos, with licensing on some available for a small fee.
?? Other Engaging Posts of the Week:
- The Pentagon has ordered a review of US psyops on social media - Link
: In July and August - Twitter and Meta disrupted pro-US influence campaigns on their platforms. Now, the White House is concerned.
- Artist receives first known US copyright registration for latent diffusion AI art - Link
: In what might be a first, a New York-based artist named Kris Kashtanova has received US copyright registration on their graphic novel that features AI-generated artwork created by latent diffusion
AI, according to their Instagram feed
and confirmed through a public records search by Ars Technica.
- TikTok’s Corn Kid Is Doing Just Fine | New York Times - Link
: He went viral this summer for his love of corn. Now it’s back to business as usual: elementary school.
- The Massive Possible 'Grand Theft Auto VI' Leak Sure Is Looking Legit - Link
: Apparent GTA 6 development footage has turned up online via the Rockstar forums. Rockstar Responds To 'Illegal' GTA VI Leak As The Messy Aftermath Continues
- Florida asks Supreme Court to rule on its controversial social media law - Link
| Link
: Florida has asked the Supreme Court to rule on whether states may force social media companies to host content they would rather remove — setting up a potential landmark battle over digital speech rights and content moderation that could reshape the country’s relationship with the First Amendment.
- Buffalo Bills Official TikTok Posts Wild Meme-Culture-Drenched Celebration Tik-Tok - Link
: Post gives insight into the race Social Media departments engage in to effectively tap into chaotic TikTok “shitpost” meme culture.
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