This Week in Security: Is Your Security Prepared to Weather the Storms on the Horizon, ESA Opens Registration for 2024 Town Hall Broadcast & more!
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Each week, the marketing team at ESA gathers the latest news from the security industry for our weekly integrator round up!
This week we look at How security partnerships are transforming to meet modern demands, ESX Announces Speaker to Kickoff Executive Leadership Workshop – Part 1 and more...
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Between Us Pros: Is Your Security Prepared to Weather the Storms on the Horizon?
I am writing this fresh off returning from the?other?biggest and most important security trade show of the year (the first being ISC West): the Global Security Exchange (GSX), produced by ASIS, narrowly missing getting caught in one of the biggest storms of the U.S. hurricane season.
GSX is North America’s largest event focused on the commercial, industrial and government security professional end-user community.
With this year’s edition held in Orlando, Fla., a backdrop of unexpected drama developed as mighty Hurricane Helene bore down on the region as the show reached its conclusion.
Storm Devastation Followed Us
For those in the southeastern U.S., such as me in North Carolina, storm devastation followed us home. Thankfully, my town just north of Charlotte fared much better than many others did.
Interestingly, next year’s GSX returns to New Orleans for the first time since prior to 2005’s Hurricane Katrina. My only industry-related hurricane experience was a Category 1 (Hurricane Fay) that hit during 2014’s PSA Convention, which was especially worrisome due to it taking place on the small, isolated island of Bermuda.
Just a year before that, Hurricane Sandy brought unprecedented flooding to New York and New Jersey, causing the postponement of ISC East and challenging even the most well-equipped security providers like Affiliated Monitoring. Its founder,?SSI?Industry Hall of Famer Stanley Oppenheim, shared that experience and disaster preparedness advice industrywide.
Especially during catastrophic circumstances, dealers and integrators want to be sure their customers’ system monitoring has been entrusted to third parties that are UL-Listed. Examples include Affiliated and my firm,?Elite Interactive Solutions.?Being UL-Listed means stringent redundancy requirements have been met, thus ensuring systems continue to be monitored in almost any situation.
Read the Full Article - Between Us Pros: Is Your Security Prepared to Weather the Storms on the Horizon? - Security Sales & Integration
How security partnerships are transforming to meet modern demands
The nature of security partnerships is changing. From consultancies to integrators to referral partners, there’s a significant shift away from the “spray and pray” of the past.
Let me explain.
While not everyone has been thrilled with the direct sales approach, it has provided a benefit of connecting manufacturers with the customer and prioritizing what they actually need versus what is easy to sell. For emerging technologies, it has often been difficult to be prioritized by channel partners, but we have seen three major factors that are impacting this dynamic: rapid technology advancement, influences from outside the industry, and lack of interoperability.
Look at the cloud, for example. The industry has talked about the cloud and cloud adoption across security for over a decade. What we’ve seen as a result is that those companies (both integrator and manufacturer) that embraced or were open to exploring cloud adoption (or creating cloud-native applications) now have significant market share, while others are playing catch up as organizations realize the benefits of cloud adoption. In this example, a changing mindset was necessary – and there were lots of organizations who didn’t fully understand the complexities of the discussions around the cloud or have the foresight to explore.
Here are the factors that integrators, customers (and everyone in between) need to consider that are influencing the market:
Read the Full Article - How security partnerships are transforming to meet modern demands | Security Info Watch
ESA Opens Registration for 2024 Town Hall Broadcast
The Electronic Security Association (ESA) proudly announces its?2024 Virtual Town Hall, a live broadcast designed for electronic security and life safety professionals. This essential event, hosted by ESA CEO Merlin Guilbeau and Chairman Kevin Stone, will offer valuable updates on ESA’s initiatives, advocacy efforts, and industry insights.
“ESA’s Virtual Town Hall is an invaluable, once-a-year broadcast for security professionals,” says ESA Chairman Kevin Stone. “I encourage all security and life safety pros to join us for updates on industry trends, advocacy, training, and growth opportunities that will shape our future. You won’t want to miss this!”
Scheduled for 1:00 PM CT, December 11, 2024,?the ESA Virtual Town Hall will deliver timely information for industry professionals, covering topics such as:
1. Association Growth and Membership Benefits
Participants will hear about ESA’s expanding network of electronic security and life safety technology companies, along with the newest benefits offered to member companies. These updates demonstrate ESA’s commitment to fostering community and providing resources that directly support members’ growth and success.
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2. Industry Advocacy Priorities
ESA’s VP of Advocacy and Public Affairs, Jake Braunger, along with Government Relations Committee Chair Holly Borgmann, will discuss key legislative priorities that impact the security industry. This segment will offer an in-depth look at the policy landscape and ESA’s ongoing work to advocate for member interests at the federal and state levels.
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3. Advancements in Training and Development
With the rapid evolution of security technologies, ESA has continued to invest in educational programs to keep technicians competitive. Attendees will learn about new training modules in wireless technologies, the Internet of Things (IoT), cybersecurity, and other areas vital for maintaining a skilled workforce.
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4. Networking Opportunities and ESX 2025 Updates
The Virtual Town Hall will also provide the latest information about the upcoming 2025 Electronic Security Expo (ESX). With a focus on innovative revenue-generating strategies, ESX 2025 promises to offer actionable insights and unique networking opportunities. Mark your calendar—registration for ESX 2025 opens December 3rd!
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5. Exclusive “State of the Industry” Report
A special highlight of the event is a presentation from Michael Barnes, delivering a comprehensive “State of the Industry” report. This segment will cover essential industry metrics, including attrition and valuation trends, helping business leaders make informed decisions about their company’s future.
The 2024 Virtual Town Hall offers a unique opportunity to engage directly with ESA’s leadership, gain valuable industry insights, and explore ways to strengthen your business. Security professionals of all backgrounds are invited to attend this informative event.
Register for ESA’s Virtual Town Hall?to stay connected, informed, and equipped to advance your organization’s success. Don’t miss this chance to be a part of a discussion that shapes the future of the electronic security and life safety industry.
Read Full Article - ESA Opens Registration for 2024 Town Hall Broadcast (esaweb.org)
ESX Announces Speaker to Kickoff Executive Leadership Workshop – Part 1
The Electronic Security Association?(ESA)?is proud to announce that Michael Bonner, a renowned innovator and trailblazer in leadership development and organizational culture, will kick off the Executive Leadership Workshops at the 2025 Electronic Security Expo (ESX). Bonner will lead Part 1 of the two-part Executive Leadership Workshops at ESX on?Monday, June 16th?11:45AM – 1:15 PM ET.
Michael Bonner, an acclaimed speaker with experience in the Ron Clark Academy and his own company, Bonnerville, Bonner brings practical, impactful insights on culture and vision. His seminars challenge listeners to reflect, strategize, and execute to increase their efficiency in the workplace and build relationships with their teams and colleagues.
The workshop, entitled?Battling Burn Out: How the Best Leaders Inspire, Support and Motivate Teams?will explore how great leaders can combat burnout by fostering a culture of inspiration, support, and motivation. Attendees will learn proven strategies to reignite passion in their team, promote well-being, and create a sustainable, high-performance work environment.
Key Takeaways:
·?? Discover how to foster a “can-do” attitude, ensuring every employee sees themselves as capable learners.
·?? Learn how to connect achievement with real-world success, motivating employees to invest in their education.
·?? Proven strategies to reignite passion in your team, promote well-being, and create a sustainable, high-performance work environment.
·?? Explore healthy approaches to failure, turning setbacks into opportunities for growth.
·?? Discover the power of constructive criticism for honing your craft.
Read Full Article: ESX Announces Speaker to Kickoff Executive Leadership Workshop – Part 1 - ESX (esxweb.com)
And that’s all for this week, but don’t forget to follow us on LinkedIn, Facebook and Instagram for real-time announcements of all our news content!