This week at Midas: 9th-13th September

From new publications, kick-offs, conferences and meeting royalty here's what's been happening at Midas this week:

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Children’s Laureate, Frank Cottrell-Boyce, and BookTrust CEO, Diana Gerald, meet with Her Majesty The Queen to share their experiences of championing children’s reading

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This week, Waterstones Children’s Laureate, Frank Cottrell-Boyce, and BookTrust CEO, Diana Gerald MBE , meet with Her Majesty The Queen to share their experiences of championing children’s reading.

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The Queen, who is a long-time Patron of the UK’s leading children’s reading charity BookTrust and committed advocate of reading and literacy, met author Cottrell-Boyce to mark his new appointment as the foremost representative of children’s literature at Clarence House alongside Diana Gerald MBE, CEO of BookTrust.?

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During the meeting, Cottrell-Boyce explained that he has pledged to dedicate his two-year tenure to starting a national conversation about the role books and reading can play in transforming children’s lives, building on the compelling evidence showing that reading for pleasure improves life-chances, as well as highlighting the ‘crisis point’ facing the millions of children now living in poverty.

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Folio Society in The Observer

We secured an interview with Joanna Reynolds, CEO of the The Folio Society Ltd , in The Observer this weekend, discussing how Folio has transformed its business and attracted a new Gen Z audience through sci-fi publishing and a BookTok fanbase for its artisanal editions.

Dino Dad

We’re thrilled to be supporting Puffin on the second instalment in the SMASH-HIT dino-tastic magical adventure series from children’s TV presenter Andy Day and powerhouse illustrator Steven Lenton! This week, the brilliant cover for ICE AGE was revealed – which will be published by Puffin on 10 October – PLUS a very exciting event at York Theatre Royal on 1 November where Andy and Steven will be bringing a fun-filled show packed with music, quizzes and a live draw-along! Tickets are available to book here now and include the opportunity for a meet and greet!

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Goddess with a Thousand Faces by Jasmine Elmer Publication

Goddess with a Thousand Faces by Jasmine Elmer was published on Thursday by Dialogue Books and is a remarkable feminist deep dive into ancient goddesses. Ten goddesses are compared to modern day women!

Click here to purchase your copy today.

Rosaria Giorgi

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We launched our digital and PR campaign with mystery writer Rosaria Giorgi for her upcoming novel,?The Less Unkind. The story follows a young, na?ve student who eagerly accepts a part-time job, unaware that her new employer is a suspect in a police murder investigation and on the run from the Mafia. When the employer vanishes, leaving behind only a series of cryptic messages, she uses her linguistic skills to unravel the clues – leading to unexpected and fateful consequences. Stay tuned for more updates on Giorgi’s Instagram here.

Troubadour Self-Publishing Conference

Midas' Senior Account Director, Anna Zanetti and Senior Digital Account Manager, Maddie Dunne Kirby will be speaking at this years Self-Publishing Conference with Troubadour books on the 14th of September. The Self-Publishing Conference is the UK’s longest-established dedicated self-publishing event. Anna and Maddie will be offering insight for authors on how to harness PR and social media to promote your books. Find out more about Troubadour and the Self-Publishing Conference here.

For more Midas news see?here.

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