Week of Mar 20 - Mar 24

Marketing March madness continues with another?Pulse.???This week - the TikTok ban looms, gaming biz digs, and more AI reports. Plus, we continue to surface industry news & ad spend gems from Nobox’s main industries: Entertainment, Food & Beverage, and more.????Get your weekly download!

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?? - Social & Metaverse

• TikTok’s Future Remains Under a Cloud After CEO’s Appearance Before Congress
• Musk Says That Twitter Will Open Source its Feed Algorithm Next Week
• Execs are ignoring the dangers of ‘confidently incorrect’ AI and why it’s a massive problem
• Tim Sweeney believes the metaverse is "happening for real"

???? - Industry News - ENTERTAINMENT?

• Reddit Shares New Insights into Gaming Discussion on the Platform, and the Opportunities for Brands
• Why the esports community’s toxicity is becoming the industry’s most enduring problem with brands
• In graphic detail: Gamers are warming up to in-game ads
• ‘YES, AI IS THE FUTURE OF MUSIC, BUT NOT IN THE WAY YOU’D THINK.’

???? - Industry News - FOOD & BEVERAGE

• Coke asks consumers to generate art with new AI platform
• Stella Artois crashes into dining trends, shifts brand positioning
• Bushmills unleashes sheep on NY bar for St. Patrick’s Day campaign
• Why Chips Ahoy’s linear TV budget is crumbling in the face of new digital options

?? - Industry News - CREATIVE AGENCIES

• 75% of marketers expect to spend more on TikTok even as ban looms
• Brand trust erodes as inflation continues, report finds
• Meta, Snapchat, Twitter layoffs spell trouble for agency relationships
• AI COPYRIGHT RULING COULD POSE ISSUES FOR AGENCIES AND BRANDS

?? Related to Our Work & Other Engaging Posts:

• MSCHF Drop - Tax Heaven 3000
• Mobile leads e-commerce activity among fashion consumers, report finds
• Canva’s got a massive update that should have Adobe worried

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