This Week on ICYMI NIL

Welcome to ICYMI NIL - our weekly curated newsletter that provides our take on interesting stories in the world of NIL.

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Friday Focus: Join Us on Journey of Empowerment, Growth, and Opportunity for Athletes

Starting on January 1, 2025, The Players NIL (TPNIL) is launching a 31-day journey of empowerment, growth, and opportunity?for athletes everywhere.

Introducing the Rocky Steps Challenge:

A daily video series designed to help young athletes build a better version of themselves—not just on the field, but in life.

What to Expect:

• Daily 2-Minute Videos: Quick, actionable insights on leadership, life skills, personal growth, and career development.
• Topics That Matter: From building a career to leveraging education and creating a lasting impact through your athletic journey.
• Real Impact: Empower the 98% of athletes who aren’t focused on pay-for-play but are ready to unlock their potential and shape their futures.

Why This Matters:

Athletes are more than just players—they’re leaders, connectors, and role models in their hometowns. This series will show you how to:

• Empower Yourself: Build a Better You.
• Leverage Opportunity: Turn your education and relationships into lifelong success.
• Inspire Your Community: Lead with purpose and thrive beyond the game.

Our Mission in Action:

• “Empowering Athletes, Building Futures”
• “Beyond the Playbook: Empowering the Whole You”
• “Fueling Ambition, Shaping Tomorrow”

Join us each day on?LinkedIn?and?Instagram?for powerful lessons that will teach you how to lead, grow, and achieve.

Mark your calendar for January 1, 2025, when we kick off this transformative series with a message from our founder, Mark R. Koesterer —a visionary leader passionate about guiding athletes toward success, on and off the field.

The Challenge Starts with You:

Whether you’re an athlete, coach, parent, or community supporter, this is your chance to be part of something bigger.

• Share this post.
• Tag an athlete who could benefit.
• Let’s make 2025 the year of empowerment, education, and growth!

Stay tuned?for updates, sneak peeks, and behind-the-scenes stories. We can’t wait to take this journey with you!

NCAA Grants Temporary JUCO Waiver

The NCAA is giving JUCO athletes an extra year of eligibility following a lawsuit by Vanderbilt QB Diego Pavia.

Pavia argued JUCO seasons shouldn’t count against NCAA limits, especially with NIL opportunities now in play.

While the NCAA appeals, they’ve granted a temporary waiver.

This means more time for JUCO players to grow, gain exposure, and cash in on NIL deals. But it also complicates roster planning for college programs.

For now, it’s just a one-year fix, and its long-term impact is uncertain.

?? NCAA Grants JUCO Waiver in Early Fallout of Diego Pavia Injunction

X Games' CEO Shares Ideas on How to Fix College Sports

Who can forget Jeremy Bloom , the U.S. Olympic skier and University of Colorado football player who challenged the NCAA's amateur rules back in 2004?

Although he lost his case, Bloom was forced to stop playing college football in order to accept endorsement opportunities in competitive skiing.

Today, Bloom serves as the CEO of the X Games and proposed reforms to college sports, including allowing athletes to profit from their name, image, and likeness (NIL) and providing them with a share of the revenue they help generate.

He believes these changes would address longstanding issues of fairness and compensation in collegiate athletics.

?? X Games' CEO Took On the NCAA and Lost: He Has Ideas to Fix College Sports

We Want to Hear From You!

Would you like to be featured on the podcast? Send an email to [email protected].

Follow us on Twitter, Instagram, and TikTok - or connect with Mark Koesterer on LinkedIn.

Have a great weekend!