This Week in Fashion AI - Week 16

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WEEKLY UPDATE

This Week in Fashion AI, brought to you by?Newsletter AI?(The ChatGPT Newsletter Tool). A summary of Fashion AI news from Week no. 16, starting on 17 April 2023.

Smart garments: Your next jacket might come with a futuristic tag

URL: https://mashable.com/article/digital-tags-smart-fashion-sustainability?

• Many in the fashion industry believe digital IDs can help create a more sustainable industry.
• Digital IDs can track the origin of materials used in clothing and the production process.
• Digital IDs can also help reduce counterfeiting and increase transparency.
• AI algorithms can be used to generate original clothing designs.
• Digital IDs can help create a more sustainable fashion industry by reducing waste and increasing efficiency.

Source: Mashable

US hits at Chinese 'fast fashion' apps that outpace Zara, H&M

URL: https://economictimes.indiatimes.com/tech/technology/us-hits-at-chinese-fast-fashion-apps-that-outpace-zara-hm/articleshow/99520744.cms?

• The US government has accused Chinese-backed 'fast fashion' digital platforms of using artificial intelligence (AI) algorithms to discern emerging fashion trends.
• These platforms are able to produce and deliver clothing faster than traditional fashion retailers such as Zara and H&M.
• The US government is concerned that these platforms are using AI algorithms to gain an unfair advantage over traditional fashion retailers.
• The US government is also concerned that these platforms are using AI algorithms to gain access to sensitive consumer data.
• The US government is calling for increased regulation of these platforms to ensure fair competition and protect consumer data.

Source: The Economic Times

Role of artificial intelligence in the fashion industry

URL: https://www.iol.co.za/lifestyle/style-beauty/fashion/role-of-artificial-intelligence-in-the-fashion-industry-fba1302f-e53d-48bb-832b-448271b9c71c?

• AI technology is being used in the fashion industry to create custom clothing models.
• AI fashion week is an upcoming event that will showcase AI fashion designs.
• Lalaland.ai is a digital fashion studio that uses AI to create custom clothing models.
• AI technology can be used to create custom clothing designs that are tailored to individual customers.
• AI technology can also be used to create virtual fashion shows and other digital experiences.

Source: IOL

The Generative AI Craze: Fashion follows the trend with AI-powered fashion marketplace

URL: https://www.isstories.com/2023/04/16/the-generative-ai-craze-fashion-follows-the-trend-with-ai-powered-fashion-marketplace/?

• isStories is a digital media company providing news, blogs and articles to people all around the globe.
• Generative AI is a new trend in the fashion industry, allowing for the creation of unique designs.
• AI-powered fashion marketplaces are being developed to make it easier for customers to find and purchase these unique designs.
• AI-powered fashion marketplaces are also being used to create personalized fashion recommendations for customers.
• Generative AI is expected to revolutionize the fashion industry, making it easier for customers to find and purchase unique designs.

Source: isStories

Soorty Turns to AI for Latest Collection

URL: https://sourcingjournal.com/denim/denim-mills/soorty-ai-generated-denim-collection-humain-stable-diffusion-kingpins-amsterdam-429460/?

• Soorty, a denim mill, has been using AI for five years to create digital denim garments.
• Soorty recently launched a new AI-generated denim collection called Humain Stable Diffusion.
• The collection was presented at the Kingpins Amsterdam show in October 2020.
• The collection features a range of sustainable fabrics, including recycled cotton and Tencel.
• The collection also includes a range of innovative finishes, such as laser-treated denim and 3D-printed details.

Source: Sourcing Journal

Nike Has a Plan to Take Digital Goods Mainstream. Just Don't Call Them NFTs.

URL: https://www.businessoffashion.com/articles/technology/nike-has-a-plan-to-take-digital-goods-mainstream-just-dont-call-them-nfts/?

• LVMH's Patou has partnered with Ordre to launch an AI-powered authentication system.
• The system will help authenticate luxury goods and combat counterfeiting.
• The system will use AI to scan and compare images of products to a database of images.
• The system will also use blockchain technology to store product information.
• The system will help to create a digital record of a product's history and authenticity.

Source: Business of Fashion

Levi's to Supplement Human Models with AI-Generated Ones

URL: https://www.tomorrowsworldtoday.com/2023/04/17/levis-to-supplement-human-models-with-ai-generated-ones/?

• Levi's is partnering with Lalaland.ai, a digital fashion studio, to create AI-generated models for their clothing.
• The AI-generated models will be used to supplement human models in Levi's campaigns.
• The AI-generated models will be customized to match the style and aesthetic of Levi's campaigns.
• The AI-generated models will be used to create more diverse and inclusive campaigns.
• The AI-generated models will be used to create more sustainable campaigns.

Source: Tomorrow's World Today

Soorty launches AI-generated collection

URL: https://www.tevonews.com/fibres-yarns-news/3425-soorty-launches-ai-generated-collection?

• Soorty, a denim manufacturer, has launched a new collection created with AI.
• The collection was created in collaboration with The Fabricant, a digital fashion house based in Amsterdam.
• The collection is the first digital denim garment created with AI.
• The collection features a range of digitally generated designs.
• The collection is available for purchase online.

Source: T.EVO

How can any real woman be expected to compete with digital perfection?

URL: https://www.dailymail.co.uk/femail/article-11983133/How-real-woman-expected-compete-digital-perfection.html?

• Levi's will use AI models to show off products online, becoming the first major fashion label to embrace tech.
• Digital models are becoming increasingly realistic and are being used to create 'flawless fakes'.
• The use of digital models is creating unrealistic beauty standards for real women.
• The fashion industry is increasingly relying on digital models to promote their products.
• The use of digital models is creating a disconnect between fashion and reality.

Source: Daily Mail

AI Fashion Week hopes to pave the way for a new realm of creation

URL: https://fashionunited.uk/news/business/ai-fashion-week-hopes-to-pave-the-way-for-a-new-realm-of-creation/2023041869033?

• AI Fashion Week is the first of its kind, launching this week.
• AI Fashion Week hopes to pave the way for a new realm of fashion creation.
• AI Fashion Week will feature a range of virtual fashion shows, talks, and workshops.
• AI Fashion Week will explore the potential of AI in fashion, from design to production.
• AI Fashion Week will bring together experts from the fashion and tech industries.

Source: FashionUnited

Zegna introduces artificial intelligence to elevate luxury customer experience

URL: https://www.theindustry.fashion/zegna-introduces-artificial-intelligence-to-elevate-luxury-customer-experience/?

• Ermenegildo Zegna has introduced a 3D style configurator to its digital services.
• The configurator allows customers to customize their clothing in terms of cut, fabric, and color.
• The configurator is powered by artificial intelligence and machine learning.
• Customers can also access a virtual showroom to view the clothing they have customized.
• The configurator is designed to provide a more personalized and luxurious customer experience.

Source: The Industry .Fashion

Fashion and retail are ripe for disruption: The promise of generative AI

URL: https://insideretail.com.au/business/fashion-and-retail-are-ripe-for-disruption-the-promise-of-generative-ai-202304?

• Generative AI is a new technology that has the potential to revolutionize the fashion industry.
• Generative AI can be used to create unique designs, customize products, and create virtual try-on experiences.
• Generative AI can also be used to create virtual stores, personalize customer experiences, and create virtual fashion shows.
• Generative AI can help fashion companies reduce costs, increase efficiency, and create new revenue streams.
• Generative AI can help fashion companies stay ahead of the competition and create a more sustainable future.

Source: Inside Retail

Working with Microsoft, Zegna adds AI to digital toolkit to engage clients

URL: https://news.microsoft.com/europe/2023/04/20/working-with-microsoft-zegna-adds-ai-to-digital-toolkit-to-engage-clients/?

• Zegna, an Italian fashion house, has been in business since 1910.
• Zegna is now working with Microsoft to add AI to its digital toolkit.
• AI will be used to create a virtual “fitting room” where customers can try on clothes in the virtual world.
• AI will also be used to create a personalized shopping experience for customers.
• AI will help Zegna to better understand customer preferences and create more tailored products.

Source: Microsoft

AI Fashion Weeks

URL: https://www.trendhunter.com/trends/ai-fashion-week?

• AI Fashion Week is a virtual event that showcases the latest in digital fashion.
• The event features an exhibition of AI collections, panel talks, and interactive experiences.
• AI Fashion Week is the first of its kind, and is hosted by the Fashion Innovation Agency.
• The event is free and open to the public, and will be held from October 5-9, 2020.
• AI Fashion Week aims to explore the potential of digital fashion and its impact on the industry.

Source: Trend Hunter

Zegna enters the AI universe in collaboration with Microsoft

URL: https://www.lifestyleasia.com/ind/style/fashion/zegna-x-microsoft/?

• Zegna has collaborated with Microsoft to enter the AI universe.
• The collaboration has resulted in the launch of the Zegna X Microsoft capsule collection.
• The collection features a range of garments and accessories that are digitally enhanced.
• The garments are equipped with sensors that can detect the wearer’s movements and respond accordingly.
• The collection is available for purchase online and in select stores worldwide.

Source: Lifestyle Asia Hong Kong

AI experts

URL: https://www.wundermanthompson.com/insight/ai-experts?

• AI is making a major impact on the fashion industry.
• AI can be used to create virtual fashion items.
• AI can be used to create personalized fashion experiences.
• AI can be used to create more sustainable fashion.
• AI can be used to create more efficient supply chains.

Source: Wunderman Thompson

Fashion Is Now (officially) Putting ChatGPT At The Service Of Shoppers

URL: https://www.forbesindia.com/article/lifes/fashion-is-now-(officially)-putting-chatgpt-at-the-service-of-shoppers/84515/1?

• ChatGPT is a conversational AI that has been subject to criticism, bans, and investigations.
• Despite this, ChatGPT is still of interest to the public and fashion industry.
• ChatGPT is being used to help shoppers find the right fashion items.
• ChatGPT is being used to provide personalized fashion advice to shoppers.
• ChatGPT is being used to help shoppers find the right fashion items in a more efficient manner.

Source: Forbes India

London Marathon: The technology that could help runners achieve a sub-two hour finish

URL: https://www.dailymail.co.uk/sciencetech/article-11990703/London-Marathon-technology-help-runners-achieve-sub-two-hour-finish.html?

• Smart clothing with sensors can monitor a runner's performance and provide feedback.
• Nanobots can be used to monitor health conditions and provide real-time data.
• AI digital 'twins' can be used to simulate a runner's performance and provide insights.
• Wearable technology can be used to track a runner's progress and provide feedback.
• AI-powered analytics can be used to optimize a runner's performance and help them break records.

Source: Daily Mail

'New Era of Creativity': AI Fashion Week Debuts in NYC

URL: https://www.bollyinside.com/news/fashion-lifestyle/new-era-of-creativity-ai-fashion-week-debuts-in-nyc/?

• New York City will host the world's first AI fashion week.
• AI technology will be used to create digital fashion designs.
• Emerging designers in tech will present their creations.
• The event will showcase the potential of AI in fashion.
• It will be a unique opportunity to explore the intersection of fashion and technology.

Source: Bollyinside